America will watch Gennady Golovkin, but will they pay to watch him?
As important as it is for Golovkin to deliver another crowd pleasing performance (read: brutal knockout) against David Lemieux—OK, perhaps not as important, but it’s a close second—is how many people pony up the $50 to see it. A good number, defined by promoters as anything north of 200,000, opens a lot of new doors. A poor showing means Golovkin will continue to struggle to coax the big names into the ring with him.
Can he? No one knows. Ask Mark Taffet. The HBO Vice President has been a part of 190 pay per views, dating back to the early 90’s. He’s an authority. He’s optimistic; he cites Golovkin’s HBO numbers, his bone crunching power, his desire to entertain. But there is no fool-proof way to predict the result.
“Gennady has to earn his place in PPV the hard way,” says Taffet. “He doesn’t have this natural opponent path.”
Competition is an issue; fall weekends are busy ones. Notre Dame—which drew 7.6 million viewers in a loss to Clemson two weeks ago, a game that gobbled up potential viewers for a pair of HBO and Showtime fights—plays USC on Saturday night. Game 2 of the ALCS starts in the late afternoon; Game 1 of the NLCS starts Saturday night. New York, usually a sports media hub, has been engrossed with the Mets' playoff run.