Zany, no-longer-mop-topped Philadelphia Flyers winger Scott Hartnell has just released a children's book, Hartnelldown, through his charity organization, the similarly named #Hartnell Down Foundation. Born from the Twitter hashtag #HartnellDown, originally used to track the innumerable times the Flyer falls down on the ice, the foundation is a vehicle for the self-deprecating Hartnell to donate to charity every time he tumbles or sells some merchandise bearing his signature phrase.
The book encourages kids to "count the number of times Scott Hartnell falls as he journeys from his backyard rink to the NHL." It also provides a fun way to teach young hockey fans that age-old adage, "If you fall, just punch the other guy in the head...then pick yourself right back up."
[via The 700 Level]