NASCAR makes important step to lure back fans with new schedule
Back in 2007, my first season on the NASCAR beat for
My source went on to say that in the old days, NASCAR fans used to tune in on Sundays when they got home from church. The new schedule, with its scattershot starting times, he said, messed that up -- in other words, people who used to flip on the TV after church were already busy doing other things by the time NASCAR was dropping the green flag.
I thought of this conversation yesterday while I was reading the welcome news of NASCAR's announcement that it will be returning to a schedule of uniform start times beginning in 2010. By
All I can say is, Hallelujah! In my two-plus years on the beat, races have started at all sorts of odd hours, and I have heard a lot of complaints around the Cup garage that nobody at home had any idea when NASCAR was going to be on TV -- a problem exacerbated by the way the series is passed around from network to network.
So, good for NASCAR CEO
From the fine folks at
The obvious question in this case is, Why?