Last night's 43-8 victory by the Seattle Seahawks over the Denver Broncos in Super Bowl XLVIII was the most watched television program in U.S. history, seen by 111.5 million viewers, despite the game being well in hand by halftime, the Associated Press reports.
The Super Bowl telecast has set the viewership mark in four of the past five years.
According to Nielsen, the Seahawks' win surpassed the 111.3 million viewers who watched the Super Bowl XLVI between the New York Giants and New England Patriots.
"Big-event television is a great way for people to have a communal event, to talk about it socially and to talk about it as a group," said Bill Wanger, executive vice president for programming and research at Fox Sports. "You see that in the Super Bowl numbers of the past four or five years. They've just gone up to a different level."
KING: Anatomy of a Super Bowl rout The game also set another record with fans betting a record $119.4 million at Nevada casinos on the Super Bowl.