Dallas Mavericks owner Mark Cuban told Tim McMahon of ESPNDallas.com he believes prospects would be better served in the D-League than by the NCAA.
Cuban said the one-and-done system does not benefit players or the NBA and the NBA should expand the D-League to make it more attractive to young players.
"The NCAA rules are so hypocritical, there's absolutely no reason for a kid to go [to college], because he's not going to class [and] he's actually not even able to take advantage of all the fun because the first semester he starts playing basketball. So if the goal is just to graduate to the NBA or be an NBA player, go to the D-League."
One of Cuban's ideas for expanding the developmental league is to provide a more tailored educational experience to players.
"You don't have to pretend. We don't have to pretend. A major college has to pretend that they're treating them like a student-athlete, and it's a big lie and we all know it's a big lie. At least at most schools, not all. ... But we can put more of an emphasis on their education. We can plan it out, have tutors. We can do all kinds of things that the NCAA doesn't allow schools to do that would really put the individual first."The Mavericks' owner was quick to add he had not yet had an opportunity to fully analyze the plan and make a proposal to the league. He also said he would prefer the league would increase the age limit so players remained in college for three seasons before coming into the NBA.