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From keeping Kobe Bryant injury free through his final days in Los Angeles to consumer app integration and a myriad of professional and collegiate partnerships, Fusionetics has consistently increased its reach since its inception in 2013. Adding to its roster of impressive national partners, Fusionetics has announced that it will strengthen its partnership with the largest youth sports organization in the country—US Youth Soccer.
The partnership between Fusionetics and the youth soccer giant will aim to keep the 50,000 young soccer players that leave the sport each year due to injury on the field. “With more youth athletes playing soccer every year,” Dr. Michael Clark, founder and CEO of Fusionetics, said in a statement, “it is essential they be provided with the best tools and technology to succeed.”
The entire roster, players and coaches, on each member club will have the ability to participate in the evidence-based movement assessments, as well as corrective, performance and recovery programming. At select US Youth Soccer events around the country, testing will include a movement assessment paired with personalized programming and treatment.
“Last year, our US Youth Soccer National League teams went through Fusionetics testing and the feedback was tremendous,” sChris Moore, CEO of US Youth Soccer, said in a statement. “This summer, the top 96 teams in the country will share in the experience at the US Youth Soccer National Championships in Frisco, Texas, and then we look forward to rolling out this great program nationwide.”
The move by Fusionetics points not only to a more widespread acceptance of deploying technology in the sports world, but also to the acceptance among youth athletes and their parents. Not long ago, this technology would have been reserved for elite athletes and their trainers and would have been seen as totally inaccessible to a youth soccer player. Now Fusionetics is changing the game.
What can we expect to see following moves like this? As parents across the country are exposed to this technology, some may adopt it for their own lives. The children’s exposure to the technology could lead to a certain level of expectation when joining other youth sports leagues. A flurry of third-party integration apps could hit the market to compile Fusionetics data with on-field statistics. Will college coaches want to see the data prior to making big recruiting decisions? As with any new technology, the consequences, positive and negative, will largely be unknown for now. At its most basic level though, preventing injuries in youth athletes and keeping more involved in the sport for longer is a trend that will hopefully continue to rise.