“It was kind of like Madden football, we put the no-kick button on,” Eagles coach Chip Kelly told Angelo Cataldi and the 94WIP Morning Show. "I think the part of it is, besides the footing for the kicker which was obviously difficult, where do you actually place the ball? Are you going to place it on a six inch mound or are you going to get down to the ground? And the other part was just fielding the snap, from our snapper, from Jon [Dorenbos] and Donnie [Jones] being able to catch it clean. It looked like a recipe for disaster. They [Detroit] tried one and it obviously didn’t work.”
As far as I'm aware, there is no "no-kick button" in Madden (those virtual kickers can't be stopped). Then again, I don't think I've ever not gone for it on fourth down in the red zone.
If you'll recall, Kelly used a Tecmo Super Bowl play against the Giants way back in October. At this rate, he's going to blow right past next-gen and use some PS7 strategies we can't even fathom in the playoffs.