MLB remembers DiMaggio’s streak with unannounced push notifications

Monday May 16th, 2016

Joe DiMaggio’s record 56-game hitting streak began 75 years ago Sunday, on May 15, 1941, and Major League Baseball has launched an unannounced campaign to remember a hit from each game.

On Sunday, the app’s users got a push notification about DiMaggio breaking out of an 0-for-7 slump with an RBI single, scoring Phil Rizzuto.

Now, the Yankees were playing the White Sox at this time, and at the same time in 1947, so this led to mass confusion. It was initially unclear if this was just done in memory of his first hit, but it continued on Monday, meaning it will likely keep on going.

Home run, Joe DiMaggio!

Get ready for a single off White Sox pitcher Johnny Rigney on Tuesday.

– Kenny Ducey

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