In facilitating the NFL’s grand Hollywood revival, Los Angeles Rams owner Stan Kroenke elevated himself into the league’s top tier of power-brokers. To stay, Kroenke must fulfill promises on a glitzy $2.6-billion destination stadium and satisfy a historically fickle fan base. The 69-year-old real estate tycoon doesn’t shy from flexing his wealth. But propelling the Rams to their first winning season since 2003, and sustaining success in the country’s second-largest market, requires finesse and persistence—more than just a blank check.
— Emily Kaplan