Russell Westbrook Makes Brand Announcement
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LA Clippers guard Russell Westbrook is passionate about fashion, and his brand Honor the Gift has a new Summer collection that will be releasing on June 1st at 9:00 AM PST. The announcement was made on Friday morning, and Westbrook posted it on his Instagram story to share the news:
Honor the Gift was started by Westbrook in 2017, and represents a powerful message that is stated on the brand's website:
"Created by a kid from the Inner City of Los Angeles. A brand founded on self-belief and dedication to never stop working towards your greatness no matter the hardship. Representing a personal promise to Honor the Gift He has given you.A body of work with a focus on quality, purpose, and storytelling. These core concepts are applied to the construction of the product all the way to the physical spaces they live in. Inspired by Russell Westbrook’s youth, Honor the Gift is built out of respect for where he came from and where anyone can take themselves."
This latest announcement is exciting, as it follows a Spring collection to go along with the brand's stated intention to "leave our print on every fabric through space and time."
Westbrook regularly sports his Honor the Gift brand before and after games, and has now announced a new collection for Summer 2023.
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