The company's forte
is a smooth integration
between hybrids and
scoring clubs. The Idea a7
delivers two hybrids (in place
of 3- and 4-irons), a transition
club (hollow-headed 5-hybrid)
and cavity-back irons (6-iron to
PW). Hybrid updates include a
sleeker look (the boxy shape is
gone), more sole camber and a
41-gram backweight for added
forgiveness and easier launch.
$499, steel; $599, graphite
2 of 7Schecter Lee
The CG7 BP has the
same chassis as the
existing CG7 irons.
The differences, of course, are
a new finish (rich-looking black
pearl) and a laser-milled clubface
and grooves. These grooves,
in fact, are the same aggressive
"zip" grooves that you'll find
on Cleveland's popular wedges.
Expect to get loads of spin
from the CG7 BP, particularly
with the shorter irons.
$699, steel; $799, graphite
3 of 7Schecter Lee
This techie design saves
weight in key areas
topline, toe insert and urethane
sole plug) and distributes
mass where it's needed. For
instance, S2 boasts more weight
in the low heel and toe (to
increase moment of inertia). An
aluminum back plate dampens
vibration and enhances overall
feel. Lastly, the stepped sole
delivers greater versatility.
$599, steel; $699, graphite
4 of 7Schecter Lee
The updated CTP
(Custom Tuning Port)
weighting and MOI while a
wider sole produces higher
launch angles. A thinner
clubface (by 5 grams) is said
to increase ball speed (1-2
mph faster equals 3-6 yards
longer carry than the G10
iron). Strong lofts take full
advantage of these high-launch
characteristics for max carry.
$699, steel; $899,
5 of 7Schecter Lee
Hollow-headed 3- through 6-irons have
a thin, "unsupported" face (it creates a "wraparound"
design) that leads to increased clubface
flexibility. This combines with the firm's "inverted cone"
design to boost ball speed across the face. The hollow
chamber is filled with lightweight foam and a silicone
shock absorber to control pitch and sound. R9 short
irons have a low-CG sole design and vibration dampening
layer in the cavity.
$799, steel; $999, graphite
6 of 7Schecter Lee
AP1 has a smaller blade length
and less offset than the previous
version. It features a 65-gram tungsten nickel
bar along the sole (the center of
gravity is 8 percent lower) for added
forgiveness. A thinner face with a cavity
medallion (made of aluminum and soft
elastomer) elicits solid, lively impact feel.
The proprietary lightweight Nippon
steel shaft facilitates shotmaking.
$699, steel; $899, graphite
7 of 7Schecter Lee
A 10-gram stainless steel
ring in the cavity positions
more weight toward the heel
and toe and contributes to a higher
MOI. The one-piece "response insert"
stretches across the entire cavity for
improved feel and sound. Modified
U-grooves combine with higher CG
(behind the sweet spot) to create
higher spin for shot-shaping control.
$499, steel; $599, graphite
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