The 2014 FIFA World Cup Final between Argentina and Germany was the highest-rated broadcast of a World Cup match since 1994, according to Bloomberg Businessweek.
The match was shown on ABC. According to John Ourand of Sports Business Journal, the match was viewed by 26.5 million people: 17.3 million on ABC and 9.2 million on Univision.
Its 9.7 Nielsen overnight rating was the third-highest in ESPN/ABC World Cup history, only topped by two matches from the 1994 World Cup: Brazil vs. Italy in the final and USA vs. Brazil in the round of 16.
The match set records in the Spanish-speaking broadcast on Univision, too.
Yesterday's World Cup Final brought a record high audience to Univision: 9.2M viewers, most-viewed Cup final in US Spanish-language TV.— John Ourand (@Ourand_SBJ) July 14, 2014
The ABC broadcast peaked at a 14.2 rating, between 5:15 and 5:30 p.m. ET, according to Forbes.
- Evan Webeck