Manchester City are set for another major cash windfall as they are nearing an agreement for a £50m-a-year kit contract with sportswear giants Puma.
As their current agreement with Nike is coming to an end at conclusion of the season, the City hierarchy were eager to broker a deal which exceeded the £20m per season they were receiving from the American company - with the Puma deal set to be the club's largest commercial contract in their history.
According to the Daily Mail the negotiations between the two parties are nearing completion, with the £50m figure said to be on par with the deal Chelsea received from Nike at the start of this season.
The battle for commercial supremacy has reached new levels in recent years, but rivals Manchester United remain at the front of kit manufacturers deals, boasting a £75m-a-year deal with adidas.
Manchester City are set to join the Puma ranks alongside Premier League rivals Arsenal, who are understood to receive £30m per season, whilst Tottenham are said to have thrashed out a deal with Nike for a similar fee.
It is believed that the style of football Pep Guardiola has brought to the Etihad has boosted City's global reach, allowing the club's chief executive Ferran Soriano to boost their commercial portfolio.
The Citizens also led the trend which saw Premier League clubs adorn their kits with a sleeve sponsor this season, yet another commercial windfall which is set to boost the club's revenue - which was a recorded at an all-time high last season with £473.4m.