The NFL is making a play for cord-cutting fans to still get their fix of football all week.
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Sling TV, an Internet television service, has embarked on creating a new service that meets the entertainment needs for a new generation of NFL fans. Since cord-cutting has become an issue as of late for cable providers, Sling TV aims to provide premium NFL content to customers subscribed to both NFL Network and NFL RedZone without the need of a cable subscription.
“We are constantly looking for new ways to make our content available to the millions of NFL fans and Sling TV distribution provides yet another option for accessing NFL Network and NFL RedZone across devices,” NFL senior vice president Hans Schroeder said in a press release.
Sling TV is operable on many different devices, including computers, smartphones, tablets and televisions. And that versatility makes it a great provider for fans look to view every important play on Sunday afternoons.
“The addition of NFL Network and NFL RedZone means our NFL coverage is available across multiple networks throughout the season on Sling TV,” Sling TV CEO Roger Lynch said in a statement. “Watching NFL action on all your devices has never been easier.”
Along with Thursday Night Football, Sling TV will also broadcast shows like Good Morning Football (a new morning talk show filmed in New York City), NFL GameDay Morning, TIMELINE, and A Football Life. To gain access to special gameday perks, users must purchase a “Sports Extra” add-on pack for an additional $5 per month.
This deal with Sling TV could become a huge trendsetter for other leagues struggling to gain viewership among younger audiences.
The NFL has at least recognized the potential problems they are facing with reaching younger audiences despite their evident popularity. Getting more of their content available on a platform like Sling seems to be a forward-thinking move for the league.