THE PGA TOUR'Snewfangled end-of-the-season extravaganza is awash in logos, title sponsors andmarketing ploys, but to bring the FedEx Cup to the masses, we need somethingsimple and direct. We need a cheer. Here, then, is the Official Cheer of thePGA Tour Playoffs for the FedEx Cup: Gimme a P!
This is an article from the Sept. 10, 2007 issue
All right, so it'snot the Wave, but the cheer clearly points out what's missing from theplayoffs. There is no P. The FedEx Cup has provided lots of layoffs--from astarting field of 144 players at the Barclays to 120 last week at the DeutscheBank Championship to 70 this week at the BMW Championship and 30 next week atthe grand finale, the Tour Championship--but no playoffs. Debate this point allyou want, but after Phil Mickelson's two-shot win on Labor Day over TigerWoods, Brett Wetterich and Arron Oberholser, we're halfway through the FedExCup and barely half of the pretenders have been eliminated. Hey, guys, what'staking so long?
We need somethinglike what happened at the last Presidents Cup, at which the Americans found aPing-Pong table in their team quarters, and Mickelson challenged Woods to amatch.
"They playedthe first game: Tiger won," recalls U.S. captain Jack Nicklaus(page¬†G8). "They played the second game: Tiger won. Phil said, 'I'vegot this buffet table behind me, and I can't swing. Switch sides with me.'Tiger said, 'Sure.' " (Mickelson, an ace at table tennis, loves to playcurvy, heroic shots from impossible angles way beyond the end of thetable--absolutely nothing like his approach to golf--and the buffet wascramping his style.) "So they switched sides, and Phil wins. Phil says,'Let's play another one.' And Tiger says, 'Uh-uh. Two to one.' And they neverplayed again."
That is aplayoff.
That aside, lastweek several things started to go right with the FedEx Cup. Here's the brightside:
• The Fields
A year ago noteven a guarantee of more than $100,000 (for last place) could get Tiger or Philto play in the season-ending Tour Championship. Phil didn't tee it up in anyTour events after August. This year the FedEx Cup accomplished one importantgoal--it brought together the world's top players for four straight weeks.
O.K., attendancehasn't been perfect. Woods skipped the series opener and drew fire. The fittestman in golf said he was too tired to play the Barclays, but whether Woods wassending a who's-your-daddy message to Tour headquarters or was simply toopooped to play after back-to-back wins at the Bridgestone Invitational and thePGA Championship doesn't matter. He showed up at TPC Boston in Norton, Mass.,with his game face on, got himself into contention with a seven-under 64 in thesecond round and finished the week in third place, behind Mickelson, in theFedEx standings. Significantly, Woods was paired with Mickelson for three ofthe four rounds, including Monday's taut finale, which resulted in selloutcrowds. Ernie Els and Scott Verplank took a pass on the Deutsche Bank, but theTiger and Phil Show made any absences irrelevant.
• The Buzz
It has taken allyear, but the FedEx Cup has become the only topic of conversation in golf, evenif most of the talk is about what needs to be changed. It's unanimous that theFedEx Cup needs to be tweaked, although no one agrees on exactly what should bemodified. The Tour is open to suggestions. "We welcome fans who have beensending e-mails and blogging," says commissioner Tim Finchem. "Iencourage it. It's healthy. I'd rather have that than nobody payingattention."
• The Points
Though convolutedand perhaps even unjust, the wacky scoring system is doing exactly what it wasdesigned to do. "Tiger understands better than anybody that it's all abouthigh finishes--top five or better," says Steve Dennis, the Tour's top FedExCup number cruncher. "In the four-week series it's all about hitting homeruns. If you want to win the FedEx Cup, you have to have a win unless youstarted as the first or second seed. Assuming nobody wins two of the firstthree weeks, we'll look up on Thursday in Atlanta [at the Tour Championship]and say, 'We have five or six guys who could win this thing--[Barclays winnerSteve] Stricker, Mickelson, the BMW winner and the top two or three seeds.'That's who it ought to be: the guys who played well all season and the guys whoplayed well in these four weeks."
• The Golf
Fairly orunfairly, the success of the FedEx Cup ultimately will hinge on the quality ofthe tournaments, and so far, so good. Stricker birdied four of the last fiveholes to overtake K.J. Choi in Westchester, a dramatic finish that was aterrific show. Golf doesn't get any better than Monday's Phil-Tiger showdown atthe Deutsche Bank, and the Tour got lucky by having the game's two top-rankedplayers go head-to-head for three days. If their round on Saturday morning hadbeen televised by Golf Channel, the FedEx Cup might've had a tipping point atthe exciting par-4 4th hole, where Woods knocked his tee shot onto the green,then watched Mickelson one-up him by driving his ball even closer to the hole.Woods counterpunched by rolling in a 33-footer for eagle, while Mickelson hadto settle for a two-putt. It was definitely a game-on moment.
When the Tour doesgo back to the drawing board, this is what needs to be fixed:
• The Schedule
The problem isn'tsimply the four straight playoff events. After the British Open, the schedulebasically mandates that the top golfers play seven times in nine weeks. Nextyear the four FedEx Cup tournaments will precede the Ryder Cup with no weekoff. (The Tour hasn't released its 2008 schedule, but insiders say the datesare etched in stone.) Therefore it's almost a certainty that Woods andMickelson will skip at least one FedEx Cup tournament. "Scheduling is thebiggest issue," says Steve Flesch, who has played 13 of the last 14 weeks."I'm kind of out of gas. You can't play this much golf and expect to playwell. How many of the top players are going to come if they have to play six ofseven weeks?"
On the other hand,Woods's using the Barclays as a bye week may have been the best thing for theFedEx Cup. If he had won at Westchester, he would've almost clinched the title."Tiger not playing kind of added more excitement," says Stricker, whotied for ninth at the Deutsche Bank and dropped from first to second in theFedEx standings. "All of a sudden three guys are ahead of him, even thoughhe dominated the whole year. It doesn't seem right, but that's thesystem."
• The Timing
The FedEx Cup hasnot yet caught the public's attention. With Woods missing the first week,television ratings were down. Even the Little League World Series clobbered theBarclays. "I'm not displeased by the numbers," says Finchem, "butI'm looking for our ratings to go up in the next couple of weeks."
The Deutsche Bankran into the start of the college football season and also had some bad luck.The marquee Tiger, Phil and Vijay Singh group got lots of airtime on Fridayafternoon, but that was the day they didn't play well, shooting a combined fourover par (with a worst-ball of 83). The next morning they were 23 shotsbetter--19¬†under--but the telecast didn't begin until after they hadfinished.
Despite whatFinchem says, it's hard to see the ratings getting significantly better. TheNFL kicks off this week, and tennis's U.S. Open finishes on Saturday andSunday. The FedEx Cup's window of opportunity may already have passed.
• The Points
Golf fans haven'tcaught on to the complicated system. For all the effort that went into creatingand promoting the point standings, in the end the points list more or lessmirrored the traditional money list. "I don't understand it, to be veryhonest," says Nicklaus. "Frankly, if I don't know and I'm involved ingolf, how is Joe Public going to know? That's a problem."
Resetting thepoints before the playoffs was particularly confusing. In short, the field wasbunched with the runaway leader, Woods, pulled back closer to his pursuers inthe name of a more exciting finish.
"They gave 143guys a break and screwed one--Tiger," says Tour veteran Paul Goydos, whobegan the playoffs 51st in the standings. "If I would've won atWestchester, I would've passed Tiger on the points list. I don't know if that'sa good thing."
What do you dowith all your FedEx Cup points once you've been eliminated? No, you can't putthem toward a flat-screen TV. Oberholser, who jumped from 67th to 29th in thestandings, was asked if he'd prefer FedEx Cup points or Marriott points."I'd rather have Marriott points," he said, "but neither one givesyou enough for what you expend."
No playoff and notenough payoff. Somebody, anybody, gimme a P!
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Complete FedEx Cup standings and stats at GOLF.com.
Mickelson's Monday 66 put him atop the playoff standings.
Mickelson got the better of a three-round face-off with Woods.
The driveable par-4 4th quickly became TPC Boston's signaturehole.
Foot surgery capped Faxon's dismal '07.
Nicklaus (back row with cup; Sluman to Nicklaus's right) could have exited as awinner in 2005.
Stricker quietly tied for ninth and dropped to second in the playoffstandings.