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Teeing Off

Sept. 20, 2010
Sept. 20, 2010

Table of Contents
Sept. 20, 2010

GOLF PLUS
LEADING OFF
Inside: THE WEEK IN SPORTS
CULTURE CLASH
The Amazing Race
The Vault
Departments

Teeing Off

MY BAG

This is an article from the Sept. 20, 2010 issue

FOR THE TOUR CHAMPIONSHIP

Jim Furyk

"I love my 60° wedge. I use it for tight lies around greens and bunker shots, but not much out of the rough."

BALL Srixon

Z-Star X

FAIRWAY METAL

TaylorMade

Burner (15°)

SHAFT

Mitsubishi Rayon

Diamana White Board 83 (X flex)

WEDGES

Cleveland

CG 15 (50°, 56° and 60°)

SHAFTS

Apollo

Hump Tour (X flex)

GRIPS

Lamkin

Classic half cord 56 round

SHOES

Adidas

AdiPure

IRONS

Srixon

Z-TX Forged (three- and five-iron through PW)

SHAFTS

Apollo

Hump Tour (X flex)

PUTTER

Yes!

Sophia

HYBRID

Cleveland

Launcher DST (18°)

SHAFT

Fujikura

Speeder 904 Graphite (X flex)

DRIVER

Titleist

910 D3 (9.5°)

SHAFT

Oban

Devotion 7 (X flex)

ON THE NUMBER

Tuning In to East Lake

One of the stated goals of the FedEx Cup playoffs was to revive the moribound and often skipped (especially by Tiger Woods and Phil Mickelson) Tour Championship. In that regard the playoffs have been a success. As the chart below shows, the Tour Championship had an average TV rating of 1.7 for the three years before the inaugural FedEx Cup, and 2.5 since, including Vijay Singh's anticlimactic runaway in 2008.

[The following text appears within a chart. Please see hardcopy or PDF for actual chart.]

Tour Championship TV Ratings

Pre-FedEx Cup

Post-FedEx Cup

Source: The Nielsen Company

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PHOTOFRED VUICH (BAG AND BALL); COURTESY OF TITLEIST (DRIVER)PHOTODARREN CARROLL (FURYK)PHOTOTAYLORMADE-ADIDAS (SHOE)CHARTSLIM FILMS (CHART)THREE ILLUSTRATIONS