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ICYMI: Garnet Trust NIL Collective Joins The Collective Association

The University of South Carolina continues to try and find ways to progress in the NIL space, and took another step by joining The Collective Association.
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A few weeks back, the University of South Carolina announced that they had officially partnered with the Garnet Trust NIL Collective, an important step taken by the school to help streamline NIL information to fans and boosters alike. On Thursday, another important step was taken by the Garnet Trust NIL collective, as On3's Business Reporter Pete Nakos reported that the Garnet Trust had joined The Collective Association.

The Collective Association comprises seventeen different collectives and is meant to help guide each of the collectives through the NCAA's NIL guardrails or the IRS' recently-released memo regarding non-profit collectives. The most notable aspect of the TCA is the idea of a potential revenue-sharing model, where student-athletes could earn a slice of the TV revenue pie procured by television networks.

According to Nakos' reporting, this aforementioned revenue-sharing model has been brought to the table in order to avoid a mass surge of booster burnout with these NIL collectives. The University of South Carolina becomes the fifth SEC school to join The Collective Association, a move that they hope will pay dividends for them in the future.

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