Caitlin Clark Fans Love Women's Sports Centric Super Bowl Commercial
On the morning of February 9, the Wall Street Journal dropped news that several women's basketball superstars would be featured on Nike's first Super Bowl commercial in 27 years.
"WNBA superstar Caitlin Clark and a powerhouse lineup of more than half a dozen other female athletes, including Olympic gymnast Jordan Chiles, tennis pro Aryna Sabalenka and track star Sha'carri Richardson, are all set to appear in Nike's 90-second commercial which will air during the National Football League's championship game," Suzanne Vranica wrote in the article.
It also added, "The new ad, three times the length of most Super Bowl spots, delivers a message of resilience and defiance. Featuring WNBA stars Clark, A'ja Wilson, and Sabrina Ionescu, along with other elite female athletes, it showcases the women shooting, jumping, running—hyping up fans and even crying—while a voice-over lists the many things female athletes are told they can't do."
The commercial (which also included USC Trojans superstar JuJu Watkins) aired a few minutes before halftime of the game — and immediately caught a ton of attention on social media.
There’s one guarantee in sport. You’ll be told you can’t do it. So do it anyway.
— Nike (@Nike) February 10, 2025
You can’t win. So Win.
🎤@justdoechii pic.twitter.com/2zbZRXEM8Q
Indiana Fever superstar Caitlin Clark's fanbase is making their love for the commercial apparent on social media.
"Caitlin Clark and these incredible female athletes showed up strong for Nike!" one X user wrote.
Caitlin Clark and these incredible female athletes showed up strong for Nike!
— Andy froemel (@FroemelAndy) February 10, 2025
A Clark fan account posted several screenshots of No. 22 in the commercial with the caption, "GOAT things".
GOAT things https://t.co/di0cSjInTm pic.twitter.com/AKw9ySJHJd
— Clark Report (@CClarkReport) February 10, 2025
Nike posted a Clark-specific clip on X soon after the commercial aired with the caption, "CAITLIN CLARK
"Logo Legend
"NCAA All-Time leading scorer and a walking bucket
"Time's 2024 Athlete of the Year
"WNBA Rookie of the Year".
CAITLIN CLARK
— Nike (@Nike) February 10, 2025
Logo Legend
NCAA All-Time leading scorer and a walking bucket
Time's 2024 Athlete of the Year
WNBA Rookie of the Year pic.twitter.com/hillGpQe1j
There's no question that Nike created one of the most memorable commercials during this year's Super Bowl.
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Grant Young covers Women’s Basketball, the New York Yankees, and the New York Mets for Sports Illustrated’s ‘On SI’ sites. He holds an MFA degree in creative writing from the University of San Francisco (USF), where he also graduated with a Bachelor’s Degree in Marketing and played on USF’s Division I baseball team for five years. However, he now prefers Angel Reese to Angels in the Outfield.
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