WNBA Stars Receive Compelling Financial Three-Point Contest Incentive

In the lead-up to the 2024 WNBA All-Star weekend, there was a lot of discussion about whether Indiana Fever star guard Caitlin Clark was going to participate in the WNBA three-point contest, as her massive superstardom would have brought a ton of attention to the entire event.
While Clark played in the 2024 WNBA All-Star Game, she ultimately didn't compete in the three-point contest, reportedly because she needed a break (and rightfully so) from a grueling final college season at Iowa, which led straight into her rookie WNBA campaign.
The good news is that Clark has conveyed her interest in doing the 2025 WNBA three-point contest, which will be held at her home arena. And according to an April 17 article from Front Office Sports' Colin Salao, Clark and all other potential three-point contest participants now have a nice financial incentive to compete.
"The Women’s National Basketball Players Association announced Thursday that it is raising the prize money awarded by sponsor Aflac for the WNBA’s three-point contest to $60,000, which matches the first-prize winnings for the NBA’s competition," Salao wrote.
He later added that the current WNBA Collective Bargaining Agreement only guarantees $2,575 to the contest's winner, while all other participants get $1,030. Therefore, with this additional $60,000 from Aflac, the winner will now get $62,575.
In addition, Aflac is giving $55,000 to the winner of the WNBA skills challenge, which is another key component of the WNBA All-Star weekend.
The WNBA's three-point contest winner will now make $60,000—the same as their counterpart in the NBA.
— Front Office Sports (@FOS) April 17, 2025
Will Caitlin Clark participate?
Story from @colincsalao ⬇️https://t.co/ZPe8QYedH6
It will be interesting to see whether this added money is enough incentive to entice the league's top talent to these events.
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Grant Young covers Women’s Basketball, the New York Yankees, and the New York Mets for Sports Illustrated’s ‘On SI’ sites. He holds an MFA degree in creative writing from the University of San Francisco (USF), where he also graduated with a Bachelor’s Degree in Marketing and played on USF’s Division I baseball team for five years. However, he now prefers Angel Reese to Angels in the Outfield.
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