HBCU Alum Writes A Book On Empowering Student-Athletes And Their Families On NIL Deals
Baltimore, MD – Peter Iwuh, an graduate of Morgan State University, is making waves in the sports world with his latest release, "The Gameplan to NIL Success." This book aims to empower student athletes and their families by shedding light on the potential earnings opportunities within college sports through Name, Image, and Likeness (NIL) marketing.
In recent years, the world of college sports has witnessed a significant shift with the introduction of NIL, allowing student athletes to earn from their Name, Image, and Likeness. However, for many, the concept of NIL and how to make the most of it can be a mystery.
Peter Iwuh, an award-winning entertainment marketing expert, entrepreneur, and visionary founder of Tykoon Sports, has written this comprehensive guide to bridge the knowledge gap surrounding NIL marketing. Tykoon Sports, recognized as the first black NIL marketing agency, is pioneering change in the industry.
"The Gameplan to NIL Success" offers invaluable insights into the dynamic NIL marketing landscape. The book helps readers understand state compliance laws, establish strong personal brands, and master strategies to secure lucrative brand partnerships. It caters to student athletes, athlete parents, agents, and aspiring sports professionals, providing a roadmap to success in the ever-evolving world of college sports marketing.
"As an alumnus of Morgan State University, I am proud to give back to the community that shaped my journey," says Peter Iwuh, the CEO behind the book. "This book is a tool to empower student athletes and their families as they embark on their college sports careers."
Readers can expect to discover proven tactics, behind-the-scenes insights, and actionable steps to maximize earnings within the realm of college sports. "The Gameplan to NIL Success" is poised to become the essential resource for anyone seeking success in the world of college sports marketing.