One of the storylines that flew under the radar throughout the summer was the announcement that along with the debut of WVU's new football uniforms, Nike would be designing new uniforms for each of the Mountaineers' other teams to build up the West Virginia brand.
Mid-afternoon yesterday, WVU social media accounts quietly announced that both the men's and women's basketball teams would be unveiling their new uniforms last night. A few hours later, this video was posted by WVU athletics revealing the newest design update from the folks at Nike:
WVU and Nike have both stressed brand unity through out the summer and the new basketball uniforms share many similarities to the threads that the football team will debut in today. These plans going into action show that Nike has big expectations for the Mountaineers as a national brand.
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