Adidas Fuels the Michael Penix Jr. for Heisman Campaign

The entire college football world is focused on the Pacific Northwest. For the first time ever, the Washington Huskies and Oregon Ducks are facing off as top-ten-ranked teams. It also does not hurt that both teams are led by Heisman Trophy candidate quarterbacks.

Fans camped out overnight in the cold and rain to make their voices heard for ESPN's College GameDay. If there was not enough excitement already, adidas is pouring fuel on the fire by ramping up its marketing blitz for Penix Jr. The three stripes rolled into Seattle with trucks, signage, and enough gear to drive sneakerheads wild.

Washington is the West Coast flagship NCAA program for adidas. That means the Huskies and their loyal fanbase stay suited in the best gear the brand has to offer. Over the past few months, adidas has released Washington player-exclusive colorways of its most popular sneakers to the public.

Fans can shop the wide selection of Huskies footwear and apparel on the adidas website. Saturday's game is sure to be another epic installment of the interstate rivalry between Washington and Oregon. Regardless of the outcome, Penix Jr. is a deserving candidate to win this year's Heisman Trophy.

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