Deion Sanders has touching mom Connie tribute in all-red Nike Air DT Max 96s

The Colorado Buffaloes football coach has the ultimate tribute for his mom with the “Love Letter to Connie” editions.
Colorado Buffaloes head coach Deion Sanders before the game against the Oklahoma State Cowboys at Folsom Field.
Colorado Buffaloes head coach Deion Sanders before the game against the Oklahoma State Cowboys at Folsom Field. | Ron Chenoy-Imagn Images

Deion Sanders is giving his mom Connie Knight the biggest tribute he can — he’s dedicating his next Nike shoe to her.

The 57-year-old Colorado Buffaloes coach has always done everything he can to take care of the woman who raised him, and the two have a special relationship to this day.

Deion and Connie
Deion with his mom Connie | Connie Knight/Instagram

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Deion grew up in Fort Myers, Florida, and his parents divorced when he was just two years old. He was raised by mom and stepfather Willie Knight where they struggled — he’d even admit he was “ashamed” because she mopped floors for a living in a hospital. After that, he vowed to make it one day so she never has to work again. And that he did.

The man known as “Prime Time” in his playing days as a two-sport athlete earned over $30 million in his NFL playing career with the Atlanta Falcons, San Francisco 49ers, Dallas Cowboys, Washington Redskins, and Baltimore Ravens, and another $13 million during his MLB career with the New York Yankees, Atlanta Braves, Cincinnati Reds, and San Francisco Giants. He now has a five-year, $29.5-million contract at Colorado. Not to mention, countless endorsement deals, including one with Nike.

Colorado football coach Deion Sanders shows off his custom Polaris snowmobile
Deion can afford a life of luxury like his custom Poraris snowmobile with the color scheme of his original Nike Air Max 96 sneaker. | Deion Sanders / Instagram

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Speaking of Nike, Deion’s latest shoe is set to come out on May 7 and is an ode to his mama. The new Nike Air DT Max 96s will be called “Love Letter to Connie” and be in all-red to symbolize love with the white Nike swoosh for the letter portion. They will retail for $170 and drop right before Mother’s Day. Scroll through to check them out.

The original Nike Air DT Max 96s are Deion’s iconic sneaker and come in the black and white color scheme, and were even worn by rapper Kendrick Lamar during his now famous Super Bowl LIX halftime show in February.

What a touching gesture by Coach Prime, who is now a grandfather himself, and a well-deserved honor for great grandma Connie. That’s some legacy stuff right there for the family.

Deion Sanders with grandson Snow
Deion Sanders with grandson Snow | Deion Sanders / Instagram

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Matt Ryan
MATT RYAN

Matt Ryan is a dedicated sports journalist with over 20 years of experience in digital and linear media. After receiving a Masters in Journalism from USC, he’s worked for Fox Sports, NBC Sports, Yahoo Sports, USA Today Sports Media Group, and Bally Sports, while holding various leadership roles along the way.