Notre Dame Recruiting: Major Trend Emerging In the Irish's Operation

Something very different is happening on the recruiting trail for the Irish.
Jan 20, 2025; Atlanta, GA, USA; Notre Dame Fighting Irish head coach Marcus Freeman and his players run to the field before playing against the Ohio State Buckeyes in the CFP National Championship college football game at Mercedes-Benz Stadium. Mandatory Credit: Kirby Lee-Imagn Images
Jan 20, 2025; Atlanta, GA, USA; Notre Dame Fighting Irish head coach Marcus Freeman and his players run to the field before playing against the Ohio State Buckeyes in the CFP National Championship college football game at Mercedes-Benz Stadium. Mandatory Credit: Kirby Lee-Imagn Images | Kirby Lee-Imagn Images

Notre Dame is starting to win key battles for top targets

For as solid as the Irish football program has been throughout the Freeman era, going back to the tail end of the Kelly era, it always felt like the recruiting results should have been stronger than they were when each class was wrapped up.

For many cycles, it felt like Notre Dame was in prime position to land top targets, only to finish second, or worse, to other top programs.

From Deuce Knight, to Keon Keely, to Peyton Bowen, and more, the Irish put so much recruiting effort into top targets, and were seemingly in the lead, only to become someone's second choice when it mattered most.

This trend was a painful one for the program and its fans to grapple with. But that's all changing now.

Notre Dame is becoming a top destination

In the 2026 cycle, Notre Dame has flipped the familiar script.

It's now the Irish that are becoming the top choice for top targets like Joey O'Brien, Ian Premer, and Kaydon Finley - they're the possible needle movers.

These are the players that make a class great, not just very good.

Why is this trend reversing in Notre Dame's favor? It's likely a combination of reasons, ranging from high-end success on the field, a doubling down on NIL efforts, a new recruiting vision, and the head coach's infectious energy and personality.

The Irish are hitting their stride. Recruiting has never been better, and the momentum and summer vibes are at an all-time high.

For as much fun as the Freeman-era ride has been so far, there's reason to believe the best is still to come.

Much credit is due to everyone involved in Notre Dame's modern recruiting effort, both in terms of vision and execution.

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John Kennedy
JOHN KENNEDY

Founder and content creator of the Always Irish LLC Notre Dame Football social media, podcast, and radio show brand since 2016 covering all things Irish football daily from the fan's perspective. Previously Notre Dame Football staff writer for USA TODAY Fighting Irish Wire before joining Notre Dame On SI. Known as the “voice of the Irish fan.”