New Balance Gamer Tag Collection Release Information
Just in time for the best basketball weekend of the year, New Balance is launching a sneaker collection that combines video game nostalgia with elite performance capabilities.
The Gamer Tag colors transport you straight into the heart of your favorite video game, a nostalgic feeling for anyone as they step onto the court. Gaming has long been a part of hoops culture, and this pack aims to celebrate that history with three different footwear models that blend style and performance.
The New Balance Gamer Tag Collection will officially launch ahead of the 2024 NBA All-Star Game. Philadelphia 76ers point guard Tyrese Maxey will wear the TWO WXY v4 Gamer Tag colorway during his first All-Star game on Sunday.
"The New Balance Gamer Tag collection lets players step into the world of 90’s gaming, merging nostalgia with cutting-edge design," says Myles Williams, New Balance Basketball Product Manager.