Skechers Makes Big Splash to Start NBA Season
Just in time for the start of the NBA season, the global award-winning brand Skechers hits the hardwood with its inaugural line of technical basketball shoes that offer elite performance and all-star quality for every level of athlete. The initial wave of Skechers Basketball shoes launching next week includes two distinct mid-top styles—SKX Resagrip and SKX FLOAT—that fuse innovative technologies with the brand’s signature comfort.
Skechers has enlisted New York Knicks power forward Julius Randle and Los Angeles Clippers shooting guard Terance Mann as the first professional athletes to compete in Skechers Basketball shoes. Following weeks of practice and preseason games in the footwear, Randle and Mann signed on as Skechers Basketball ambassadors—agreeing to represent the performance footwear brand in campaigns after experiencing the most comfortable shoes on the court.
Julius Randle and Terance Mann wear Skechers Basketball shoes.
Skechers
The perfect hybrid of form and function, the SKX Resagrip is designed for players who move at top speed with next-level cushioning and responsiveness to accommodate quick and explosive movements. It features Goodyear® Resagrip Technology with a unique outsole configuration so you can play hard and focus on your game.
“It’s been an incredible experience working with Skechers. They’re new to the sport, so we have the opportunity to do exciting things outside the box in a positive and impactful way,” said Julius Randle. “Skechers is a great fit for me because I’m a competitive player and they have this same approach when it comes to their mission to make the best shoe on the court. This is the next stage in a journey for Skechers and for my career, so we’re trailblazing together with these amazing shoes. I love that.”
For players in search of game-changing stability, the SKX FLOATTM offers strategically-placed TPU to help lock the foot in place while a lightweight Swirl Tech design provides flexibility for an exceptional court feel with a Goodyear® outsole for enhanced traction. Both styles include Skechers Hyper Burst® cushioning in the midsole plus a Hyper Burst Pro sockliner for added comfort.
“From the first moment I stepped onto the court in Skechers, I knew these shoes were the real deal – they’re so comfortable and also represent my style,” said Terrance Mann. “I love that Skechers is an L.A.-based brand. I can meet in person any time to talk about the shoes and really partner with them. They’re giving me everything that I need, and I’m looking forward to competing in Skechers.”
The Skechers Basketball footwear collection will be available next week at skechersbasketball.com and select Skechers retail stores in North America, as well as select retailers and Skechers stores in the Philippines and China. Additional colorways arrive later this fall, and low-top versions of both styles will launch in Spring 2024.
A detailed look at the Skechers Basketball lineup.
Skechers
“Along with our recent entry into the soccer business, Skechers now offers high-performance footwear for athletes competing in the two biggest sports on the planet,” added Michael Greenberg, president of Skechers. “This is the start of a long-term investment in basketball with more player partnerships, which is essential for our growth strategy and vision. We’re launching in the three largest stand-alone basketball markets—the U.S., China, and the Philippines—with expansion to more regions expected in the future.”
Recommended For You
Look: Austin Reaves' signature sneakers drop in a Lakers-themed colorway.
News: Nike is limiting the number of Devin Booker's signature sneakers.
Story: The Nike Kobe 9 Elite and EM are dropping in 'Halo' colorways next August.
