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Aliyah Boston Signs Brand Deal With Adidas

Former South Carolina Women's Basketball star Aliyah Boston has agreed to a brand endorsement deal with Adidas.

South Carolina Women's Basketball star Aliyah Boston officially moved on to the next stage of her basketball career back in April, when she declared and was selected No. 1 overall in the 2023 WNBA Draft by the Indiana Fever. Since then, life has been complete and total whirlwind for the native of the US Virgin Islands, as she makes the move up to Indiana, is getting to know almost an entirely new roster full of teammates and has been in the the throws of training camp for the past week and a half.

In the midst of all this, however, Boston does have the luxury of no longer being somewhat handicapped in terms of her endorsements, which has allowed her and her agent to likely field plenty of calls from prospective companies. One of those deals was an athletic clothing endorsement deal, which is the deal most fans and pundits pay attention to when it comes to a new basketball star bursting onto the scene in the professional ranks.

It appears that on the face of it, it didn't take long for Aliyah Boston to come a decision in this regard, as it was announced on Tuesday afternoon that Boston had signed a deal with Adidas.

Boston and the Indiana Fever will begin their season on May 19th when they take on the Connecticut Sun, the runner-ups from the previous WNBA season.

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