LSU at Alabama Lands Huge Ratings

CBS announces LSU at Alabama attracted more viewers than any other non-championship game over last eight years

CBS Sports announced that the LSU at Alabama game, which was not considered a prime- time game, delivered a massive audience  on Saturday. 

The game scored a fast national household rating/share of a 9.7/24, up 47 percent over last year’s 6.6/13 rating/share in prime time. 

The 9.7/24 was the highest-rated regular-season college football game (excluding conference championships) on any network in eight years.

LSU-Alabama had an average of 16.636 million viewers, and was the most-watched regular-season game between the teams since 2011, which was dubbed the "Game of the Century" and went to overtime.  

It delivered a 44 percent increase in viewership versus last year’s prime-time game (11.588 million).

The game peaked from 7:00-7:15 p.m., with 20.610 million viewers and an 11.8/26 rating/share.

Through the first 11 weeks of the college football season, SEC games on CBS had drawn more viewers at this point in the season since 1990, and is up +39 percent with 7.091 million viewers compared to last year’s 5.088 million.