Texas Tech NIL collective founder joins Nick Saban as co-chair of college sports commission

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According to a report from On3, Texas Tech NIL collective founder Cody Campbell will serve as the co-chair of the new college sports commission, joining Nick Saban. Campbell is the founder of Texas Tech's NIL collective, The Matador Club.
Via On3:
"Campbell was a co-founder of The Matador Club in February 2022 and was the main financial source of Texas Tech’s top-ranked transfer portal class this cycle. He also sold his company, Double Eagle, to Diamondback Energy for $4.1 billion in cash and stock in February. Campbell took over as chairman of the Texas Tech Board of Regents on April 14."
Texas Tech NIL collective founder Cody Campbell, who sold his oil and natural gas company, Double Eagle, for $4.1 billion, will be the co-commisioner with Nick Saban, sources tell @On3sports. https://t.co/ubS2KjjbXO
— Pete Nakos (@PeteNakos_) May 8, 2025
The college sports commission is the latest attempt to try and establish some guardrails when it comes to things like the transfer portal and player compensation.
"The commission on college sports is expected to 'deeply examine the unwieldy landscape of college sports, including the frequency of player movement in the transfer portal, the unregulated booster compensation paid to athletes, the debate of college athlete employment, the application of Title IX to school revenue-share payments and, even, conference membership makeup and conference television contracts.'"
Of course, not everyone is supportive of the new initiative. Critics of the college sports commission point to the fact that guys like Saban have made millions of dollars as college head coaches, along with having the opportunity to take new opportunities as they arise. Those critics argue that student-athletes should be afforded the same opportunities, and that any outside involvement or legislation is an effort to limit those opportunities.
You can read more about the new college sports commission and Campbell's involvement here.
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Christopher Breiler launched Winged Helmet Media and began covering the Michigan Football program in an unofficial capacity in 2017. He then joined Wolverine Digest as part of the FanNation network in 2021 as a contributing writer, where he served as both a writer and a photographer on game days. In 2024, he took over as the Managing Editor for Michigan Wolverines On SI. In January of 2025, he took over as Publisher for Maryland On SI. His love for Michigan Football brought him into the industry, and his passion for being a content creator has led to some amazing experiences along the way.
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