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Georgia Receiver, Tennessee Quarterback Reveal Hilarious NIL Commercial Before Showdown

Two bitter rivals have come together and are inking a new NIL deal ahead of their showdown on Nov. 18.

The Georgia Bulldogs are trying for a third straight college football title, and the Tennessee Volunteers are hoping to play spoilers when these two teams meet on November 18 in Knoxville. 

But, with the massive top-25 showdown just weeks away, Tennessee QB Joe Milton and Georgia WR Ladd McConkey inked an NIL deal with The Dairy Alliance. 

The two stars for their respective teams filmed a commercial with each other and called it "The Milk Bowl" with the hope of bringing more attention and education to milk, as Pete Nakos of On3 reports. The deals were worked out by Everett Sports Marketing, and the commercial is a must-watch. 

It's a savvy move by the company with the Georgia-Tennessee game right around the corner and expected to garner plenty of eyeballs up until that time. 

Former Georgia QB Stetson Bennett signed an NIL deal with Georgia Dairy Alliance and coined the nickname "The Milkman" and it went viral, so The Dairy Alliance is hoping this commercial does the same with two big-name stars. 

McConkey came back from injury and has been a force for Georgia, posting 15 catches for 242 yards and a touchdown in four games. 

Milton has stepped in as the Vols starter after Hendon Hooker went to the NFL, and he has 17 total touchdowns as Tennessee has a 7-2 record. He has been an NIL favorite and has deals with Hometown Realty, Funderburk Family McDonald’s, and Beats By Dre and even rewarded his entire teams with headphones per the agreement. 

With the two SEC stars filming this commercial, you can expect it to be played a ton leading up to the game.