NIL News

Texas Longhorns Landed Top Football Recruit With Creative NIL Approach

Georgia Bulldogs football lost out on a five-star defensive lineman recruit due to a better NIL offer from the Texas Longhorns.

Maddy Hudak
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NIL News

Texas Longhorns Landed Top Football Recruit With Creative NIL Approach

Georgia Bulldogs football lost out on a five-star defensive lineman recruit due to a better NIL offer from the Texas Longhorns.

Maddy Hudak
|

Recent Articles

Arizona State running back Cam Skattebo (4) blows a kiss toward fans after Texas won 39-31 in double overtime in the Chick-fil-A Peach Bowl in Atlanta on Jan. 1, 2025.
NIL News

Arizona State Sun Devils Superstar Running Back Reveals New NIL Deal on Social Media

An Arizona State Sun Devils star revealed his newest NIL deal on Instagram.

Kenneth Teape
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Bengals quarterback Joe Burrow celebrates a Week 17 overtime win over the Denver Broncos that kept Cincinnati's slim playoff hopes alive. Burrow threw for 412 yards and three touchdowns in the game and also added a rushing score.
NIL News

Joe Burrow Urges High School Athletes To Go Where They'll Get Paid Most NIL Money

Joe Burrow had a bold take about what high school athletes should do in this NIL era.

Claire Boyer
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Nov 30, 2024; Baton Rouge, Louisiana, USA;  LSU Tigers head coach Brian Kelly looks on against the Oklahoma Sooners during the second quarter at Tiger Stadium. Mandatory Credit: Stephen Lew-Imagn Images
NIL News

LSU Tigers Coach Brian Kelly Leads NIL Fundraiser, Raises Millions

LSU head coach Brian Kelly made a big promise to the football program and he delivered during an NIL funding drive.

Claire Boyer
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NIL News

Nick Saban Spearheads NIL Efforts for Georgia Football After Latest Legislation

Georgia bill aimed at eliminating income tax on NIL was inspired by Nick Saban wanting to help Georgia Bulldogs coach Kirby Smart.

Maddy Hudak
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Jan 24, 2025; Columbia, South Carolina, USA; South Carolina Gamecocks head coach Dawn Staley directs her team against the LSU Lady Tigers in the first half at Colonial Life Arena.
NIL News

South Carolina Gamecocks Women’s Basketball Practice Squad Rewarded With NIL Deals

The South Carolina Gamecocks women's basketball team's practice squad has received a thoughtful gift from head coach Dawn Staley.

Kenneth Teape
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NIL News

Clemson Star Athletes Partner With Global Brand To Fight Cancer

Clemson Tigers basketball stars Chase and Dillon Hunter partner with Domino's pizza in an NIL deal that supports cancer foundation.

Maddy Hudak
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Jan 28, 2025; Pittsburgh, Pennsylvania, USA;  North Carolina Tar Heels head coach Hubert Davis reacts on the sidelines against the Pittsburgh Panthers during the first half at the Petersen Events Center. Mandatory Credit: Charles LeClaire-Imagn Images
NIL News

Hubert Davis Plans to Adjust UNC’s Approach to NIL with Key Staff Additions

UNC basketball will add a general manager and other key staff members as Hubert Davis admits the old model no longer works in today’s NCAA.

Eli Henderson
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Aug 31, 2024; Atlanta, Georgia, USA; Georgia Bulldogs mascot Uga XI on the field against the Clemson Tigers in the first quarter at Mercedes-Benz Stadium. Mandatory Credit: Brett Davis-Imagn Images
NIL News

Georgia’s NIL Tax Shield Will Spark Nationwide Wave of Policy Reform

Georgia's proposed NIL tax break aims to give its universities a massive recruiting edge, and could set a precedent for other states to follow.

Noah Henderson
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Jan 22, 2025; Storrs, Connecticut, USA; UConn Huskies guard KK Arnold (2) drives the ball against Villanova Wildcats guard Jaliyah Green (8) in the second half at Harry A. Gampel Pavilion. Mandatory Credit: David Butler II-Imagn Images
NIL News

UConn Huskies Honor Dedicated Friend and Fan in New NIL Partnership

The women's basketball team will donate all proceeds from their new partnership to a foundation honoring their late friend.

Claire Boyer
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Jun 13, 2024; Eugene, OR. USA; Victoria Rodriguez of Mercer Island-WA competes in the Girls 2000 Meter Steeplechase Championship during the Nike Outdoor Nationals - USATF U20 Championships. Rodriguez won with a time of 6:42.53.
NIL News

Brooks Running Expands NIL Program to High School Athletes

Seattle-based brand further invests in the next generation of runners.

Michael Ehrlich, Michael Ehrlich
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NIL News

Cooper Manning Reflects on Coaching Arch Through NIL Landscape

Cooper Manning joined the Dan Patrick Show to share advice on parenting Arch and making college football decisions in the NIL landscape.

Maddy Hudak
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Sep 9, 2017; Pullman, WA, USA; Boise State Broncos mascot Buster Bronco perform against the Washington State Cougars during the first half at Martin Stadium.
NIL News

Boise State Professor Launches Free Resource to Track College Sports Lawsuits

Boise State professor Sam C. Ehrlich has launched a free, accessible tool to help track ongoing lawsuits shaping the future of college sports

Noah Henderson
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Jul 12, 2023; Los Angeles, CA, USA; Hanna Cavinder and Haley Cavinder arrive on the red carpet before the 2023 ESPYS at the Dolby Theatre. Mandatory Credit: Kirby Lee-Imagn Images
NIL News

Cavinder Twins Among Star Athletes Featured in NERDS Candy Campaign

Sports marketing agency ESM brings together college and pro athletes for Super Bowl project

Michael Ehrlich
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Jan 25, 2025; Stanford, California, USA;  Florida State Seminoles head coach Leonard Hamilton points during the second half against the Stanford Cardinal at Maples Pavilion. Stan Szeto-Imagn Images
NIL News

Florida State Head Basketball Coach Announces Resignation Amid NIL Lawsuit

The resignation of Florida State's men's basketball coaches comes amid NIL allegations from a handful of players.

Claire Boyer
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NIL News

Pitt Athletic Director Candid On Issues with NIL, Chaos of Paying Athletes

Pittsburgh athletic director discusses revenue-sharing and focus on adding and retaining talent for college football and basketball in NIL era.

Maddy Hudak
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NIL News

Indiana Football Introducing New NIL Program for Fans and Student Athletes

Indiana Hoosiers football is implementing a seat donation for season tickets to fund NIL under new revenue sharing model for college sports.

Maddy Hudak
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President of the NCAA, Charlie Baker speaks during a press conference celebrating the 25 year anniversary of the NCAA moving its national office to Indianapolis on Tuesday, Aug. 13, 2024, at the NCAA Headquarters in Indianapolis.
NIL News

House v. NCAA Legal Battle Enters Final Stretch With Approval Looming

The House v. NCAA legal battle nears its final ruling, with the $2.8B settlement facing scrutiny over NIL caps, Title IX concerns, and antitrust issues.

Eli Henderson
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CSU football's junior defensive lineman Hidetora Hanada, from Japan, has his nameplate written in his native language for a game against San Diego State at Canvas Stadium on Saturday, Nov. 11, 2023.
NIL News

WWE Extends NIL Opportunity to Colorado State Lineman, Former Sumo Champion

Hidetora Hanada was the 2022 World Games Sumo Grand Champion and the WWE is giving him a direct route to a future career.

Claire Boyer
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LSU Tigers gymnast Olivia Dunne warms up against the Florida Gators before the meet at Exactech Arena at the Stephen C. O'Connell Center in Gainesville, FL on Friday, February 23, 2024. [Matt Pendleton/Gainesville Sun]
NIL News

Olivia Dunne Pens Letter Objecting to NCAA’s $2.8B House Settlement

LSU gymnast Olivia Dunne formally objects to the NCAA’s $2.8B House settlement, citing transparency issues and unfair NIL compensation for athletes

Eli Henderson
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Dec 28, 2024; Orlando, FL, USA; Miami Hurricanes quarterback Cam Ward (1) drops back to pass against the Iowa State Cyclones in the first quarter during the Pop Tarts bowl at Camping World Stadium.
NIL News

Former Miami Hurricanes Quarterback Begins Production On Documentary Series

The new series will document the Miami Hurricanes quarterback's rise to stardom from a zero-star recruit to Heisman finalist.

Scott Salomon
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Tennessee Volunteers quarterback Nico Iamaleava (8) throws during the second half of the College Football Playoff first round game against the Ohio State Buckeyes at Ohio Stadium in Columbus on Dec. 22, 2024. Ohio State won 42-17.
NIL News

NCAA Settles Lawsuit with Tennessee, Drops Recruiting NIL Ban

Tennessee’s legal fight against the NCAA’s NIL rules has ended in victory, as a settlement permanently removes recruiting restrictions for athletes.

Eli Henderson
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Florida Gators quarterback DJ Lagway (2) passes during warmups at Raymond James Stadium in Tampa, FL on Friday, December 20, 2024 in the 2024 Union Home Mortgage Gasparilla Bowl.
NIL News

Florida Gators Star Quarterback Announces NIL Deal With Nintendo and Epic Games

The Florida Gators star quarterback announced that he has signed an NIL deal with Nintendo and Epic Games.

Dylan Sanders
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NIL News

UCLA Launches New Trading Card Program to Benefit Student Athletes

UCLA Bruins unveil new collection of trading cards for their women's gymnastics team to help grow their name, image, and likeness in college sports.

Maddy Hudak
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Nov 30, 2024; Toronto, ON, CANADA;  Toronto Sceptres forward Sarah Nurse (20) celebrates with defender Renata Fast (14) and forward Emma Maltais (27) after scoring a goal against the Boston Fleet in the first period at Coca-Cola Coliseum.
NIL News

Pliable Marketing Partnering With Lora Athletes To Provide NIL Representation

Pliable Marketing is looking to help grow Lora Athletes with a specific client base featured for NIL purposes.

Kenneth Teape
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