NIL Brands

First Ever Fan-Driven NIL Platform Seeks to Even Playing Field in College Sports

This fan-driven NIL platform is changing the game in college sports by giving fans a first-of-its-kind opportunity to recruit star athletes.

Maddy Hudak
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NIL News

First Ever Fan-Driven NIL Platform Seeks to Even Playing Field in College Sports

This fan-driven NIL platform is changing the game in college sports by giving fans a first-of-its-kind opportunity to recruit star athletes.

Maddy Hudak
|

Recent Articles

Jan 20, 2025; Atlanta, GA, USA; Ohio State Buckeyes wide receiver Jeremiah Smith (4) celebrates a play against the Notre Dame Fighting Irish during the CFP National Championship college football game at Mercedes-Benz Stadium.
NIL News

Ohio State Star Wide Receiver Lands Exciting New NIL Deal with Iconic Actor

The Ohio State sensation has inked a brand new NIL deal to add to his growing collection.

Michael Brauner
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Nov 16, 2024; Tuscaloosa, Alabama, USA; Alabama Crimson Tide quarterback Ty Simpson (15) looks to make a pass against the Mercer Bears during the fourth quarter at Bryant-Denny Stadium.
NIL News

Alabama Crimson Tide Athletes Land New Outdoor Ambassador NIL Deal

Four Alabama Crimson Tide athletes have been named outdoor ambassadors for a new endeavor through the Yea Alabama NIL Collective.

Troy Brock
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Feb 9, 2025; New Orleans, LA, USA;  Kansas City Chiefs quarterback Patrick Mahomes (15) against the Philadelphia Eagles in Super Bowl LIX at Ceasars Superdome.
NIL News

Patrick Mahomes to Launch Custom Uniforms for 15 Top High School Football Teams

Three-time Super Bowl champion and adidas create football uniforms with his iconic ‘Gladiator’ logo.

Michael Ehrlich
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Miami (FL)'s Hanna Cavinder (15) and Haley Cavinder (14) watch Lashae Dwyer (13) shoot a free throw during the second half of the NCAA Tournament Second Round game between Indiana and Miami (FL) at Simon Skjodt Assembly Hall on Monday, March 20, 2023.

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NIL News

The Cavinder Twins Continue Business Dynasty, Taking NIL To Next Level

These University of Miami athletes are building a solid foundation for future collegiate athletes.

Claire Boyer
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Mar 8, 2025; Fayetteville, Arkansas, USA; Arkansas Razorbacks commit Darius Acuff is introduced during a timeout in the first half against the Mississippi State Bulldogs at Bud Walton Arena.
NIL News

Top Arkansas Basketball Commit Darius Acuff Jr. Signs Lucrative Sneaker Deal

Five-star point guard prospect joins growing Reebok basketball roster that includes Matas Buzelis and Angel Reese.

Michael Ehrlich
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Apr 4, 2025; Tampa, FL, USA;  Connecticut Huskies guard Paige Bueckers (5) high fives Connecticut Huskies forward Sarah Strong (21) during first half in a semifinal of the women's 2025 NCAA tournament against the UCLA Bruins at Amalie Arena.
NIL News

Los Angeles Youth Design Limited-Edition NIL Apparel To Support Wildfire Relief

Campus Ink's NIL Store, DENA Heals, Wasserman Basketball join forces to launch limited-edition collection of hand-drawn athlete portraits

Michael Ehrlich
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Dec 28, 2024; Bronx, NY, USA; Nebraska Cornhuskers quarterback Dylan Raiola (15) looks on before the game against the Boston College Eagles at Yankee Stadium.
NIL News

Nebraska Star Quarterback Joins adidas NIL Roster

Dylan Raiola follows Heisman Trophy winner Travis Hunter as a brand ambassador

Michael Ehrlich
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Apr 6, 2025; Tampa, FL, USA; Confetti is seen on the court after the national championship of the women's 2025 NCAA tournament between the South Carolina Gamecocks and the Connecticut Huskies at Amalie Arena. Kirby Lee-Imagn Images
NIL News

Fitness Franchise Promotes Partnership to Empower NIL Deals in Women's Sports

During the Final Four, a widespread fitness franchise shone a light on the future of female athletes and the name, image and likeness business.

Claire Boyer
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Dec 31, 2024; Glendale, AZ, USA; Boise State Broncos running back Ashton Jeanty (2) against the Penn State Nittany Lions during the Fiesta Bowl at State Farm Stadium.
NIL News

Boise State Star Signs First Real Estate Partnership Ahead of NFL Draft

Top running back prospect Ashton Jeanty stars in Opendoor commercial with his Mom

Michael Ehrlich
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Apr 14, 2025; New York, New York, USA; Paige Bueckers poses with WNBA commissioner Cathy Engelbert after being selected with the number one overall pick to the Dallas Wings in the 2025 WNBA Draft at The Shed at Hudson Yards.
NIL News

College Basketball Stars Earn Instant Trading Cards After WNBA Draft

NIL trailblazers, All-Americans and National Champions featured in new collection with WNBA jerseys.

Michael Ehrlich
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Nov 9, 2024; Lubbock, Texas, USA; Colorado Buffalos quarterback Shedeur Sanders (2) passes against the Texas Tech Red Raiders in the first half at Jones AT&T Stadium and Cody Campbell Field.
NIL News

Shedeur Sanders Appears in Star-Studded Gatorade Campaign Ahead of NFL Draft

The Kendrick Lamar-voiced commercial includes Shedeur Sanders and NBA, NFL, WNBA superstars.

Michael Ehrlich
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Mar 31, 2025; Brooklyn, New York, USA; McDonald’s All Americans East forward Cameron Boozer (12), left, and East guard Cayden Boozer (2), right, sit on the court during the Sprite Jam Fest at Barclay's Center.
NIL News

Crocs Reveals Latest Star-Studded NIL Athlete Roster

NIL mainstay brand showcases eight top student-athletes from across the country.

Michael Ehrlich
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Dec 21, 2024; Austin, Texas, USA; Texas Longhorns quarterback Arch Manning (16) against the Clemson Tigers during the CFP National playoff first round at Darrell K Royal-Texas Memorial Stadium.
NIL News

Texas Longhorns Star Arch Manning Announces First Memorabilia Partnership

Longhorns' signal caller expands Panini America relationship to include autographed memorabilia

Michael Ehrlich
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Apr 13, 2025; Hartford, CT, USA;   UConn student-athlete Azzi Fudd addresses the crowd while her teammates UConn student-athletes Paige Bueckers,  KK Arnold, Sarah Strong  and Ayanna Patterson look on during the Final Four champions victory parade and rally outside of the XL Center in Hartford, CT.
NIL News

UConn, Florida NCAA Tournament National Champions Work Shifts at Raising Cane’s

All-Americans and Most Outstanding Players trade school uniforms for Raising Cane’s gear to celebrate with fans.

Michael Ehrlich
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Sep 21, 2024; Provo, Utah, USA; Brigham Young Cougars alumni and Utah Jazz owner Ryan Smith speaks with Adrian Wojnarowski in the game against the Kansas State Wildcats at LaVell Edwards Stadium.
NIL News

Players Health NIL Advisory Board Gains Former ESPN Insider in Brand Ambassadorship

New initiatives to protect athlete safety and financial stability through safe NIL practices are growing.

Claire Boyer
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Apr 6, 2025; Tampa, FL, USA; Connecticut Huskies guard Kaitlyn Chen (20) holds up a piece of the net after the national championship of the women's 2025 NCAA tournament against the South Carolina Gamecocks at Amalie Arena.
NIL News

C4 Energy Fuels NCAA Tournament Champions With Liquid Gold

UConn and Florida stars celebrate with limited-edition champagne-inspired energy drink.

Michael Ehrlich
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NIL News

College Golf Star Happy Gilmore Launches Creative NIL Collection With Arby’s

Ball State college golf star Happy Gilmore is leveraging his unique name into an NIL partnership.

Maddy Hudak
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Feb 27, 2025; Indianapolis, IN, USA; Colorado defensive back Travis Hunter (DB15) during the 2025 NFL Combine at Lucas Oil Stadium.
NIL News

Heisman Trophy Winner, NIL Powerhouse Reaches Exclusive Card Deal Before NFL Draft

Colorado All-American wide receiver/defensive back Travis Hunter signs partnership with Panini America.

Michael Ehrlich
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Jun 8, 2024; Eugene, OR, USA; McKenzie Long of Mississippi (right) defeats Jayla Jamison (left) and JaMeesia Ford (center) of South Carolina to win the women's 200m in 21.83 during the NCAA Track and Field Championships at Hayward Field. Kirby Lee-Imagn Images
NIL News

South Carolina Sprinter Becomes Fast Favorite for Team HOKA in New NIL Deal

The widely known shoe brand is extending its reach to student-athletes of all disciplines.

Claire Boyer
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Duke Blue Devils guard Oluchi Okananwa (5) dribbles the ball down the court, pursued by South Carolina Gamecocks guard MiLaysia Fulwiley (12).
NIL News

Team Fifth Third Announces NIL Growth, Highlighting Final Four Athletes

As the Final Four approaches, Fifth Third has announced the new additions to their NIL program.

Claire Boyer
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Mar 30, 2025; Spokane, WA, USA; UCLA Bruins center Lauren Betts (51) stretches before a the Elite 8 NCAA Tournament basketball game against the LSU Lady Tigers at Spokane Arena.
NIL News

UCLA All-American Lauren Betts Signs Spicy New NIL Partnership

Naismith Women's Player of the Year finalist collaborates with official UCLA sponsor La Victoria Brand.

Michael Ehrlich
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NIL News

TurboTax Takes Innovative Step to Take Full Advantage of Changing NIL Landscape

TurboTax is capitalizing on the exposure of the NCAA college basketball tournaments to secure crucial NIL partnerships for their target audience.

Maddy Hudak
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Mar 27, 2025; Newark, NJ, USA; A view of March Madness signage and the court before  an East Regional semifinal of the 2025 NCAA tournament between the Alabama Crimson Tide and the Brigham Young Cougars at Prudential Center.
NIL News

Major Fast Food Chain Signs NIL Roster of NCAA Tournament Equipment Managers

Wendy's announces partners with equipment managers from Florida, Auburn, among others

Michael Ehrlich
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Eli Ellis for Under Armour
NIL News

Under Armour Signs Social Media Sensation, South Carolina Basketball Commit

Overtime Elite MVP and social media star Eli Ellis debuts new Under Armour commercial.

Michael Ehrlich
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