Jordan Jo Hollabaugh Stays "In the Loop" with Breakaway Roping Success

After securing her spot in the inaugural National Finals Breakaway Roping in 2020, Jordan Jo Hollabaugh, a dynamic figure balancing entrepreneurship with her passion for rodeo, sets her sights on another shot at qualification in 2024.
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Jordan Jo Hollabaugh is no stranger to the winner’s circle. Back in 2019, Cheyenne Frontier Days (CFD) introduced ladies' breakaway roping to their lineup, and Hollabaugh etched her name in history as the inaugural CFD Breakaway Roping Champion. Since then, she has continually strengthened her game and has consistently roped among the best. 

In 2020, she clinched the coveted average title at the first-ever National Finals Breakaway Roping (NFBR) in Arlington, Texas. While narrowly missing out on qualifying for the NFBR again, Hollabaugh is showing promising signs of a shot at Vegas this season.

Kicking off 2024 with a bang, Hollabaugh secured victory at the WCRA Stampede at the E in Guthrie, Okla., earning a $15,000 check with a stellar 2.33-second performance. This win set the tone for her year. Shortly after, she added over $4,000 to her ProRodeo earnings at the Fort Worth Stock Show and Rodeo.

Then, at the American Contender Finals in Abilene, Texas, she showcased her dominance once more, securing $15,000 and a spot in the $1M American Rodeo in Arlington, Texas with an impressive 2.21-second run. Despite finishing second at the American, Hollabaugh maintained her consistency throughout the competition.


Originally from Colorado, Hollabaugh now resides in Springtown, Texas, with her husband, Raymond Hollabaugh. She is a graduate of West Texas A&M University, where she earned degrees in business administration and marketing. As a multifaceted professional, she owns her own marketing business and hosts the "In the Loop Breakaway Podcast," which has become a hub for breakaway roping enthusiasts.

Reflecting on her journey in an interview with The Breakaway Roping Journal, Hollabaugh said, "The past few years, I’ve had to do a lot of learning. I had to learn how to lose and went through some trials. I failed a lot trying to get there. I keep trying to fight the good fight every day and do what I get to do.” 

At 33 years old, she recognizes that with a lot of talented up-and-comers, the world of breakaway roping is only advancing and getting faster and tougher. To stay at the top of the game, she credits much of her success to her sorrel mare, Cookie. At the 2020 NFBR, Hollobaugh rode Cookie, and we have continued to see them be a great team in all kinds of setups, scores, and cattle. 

Most recently, Hollabaugh added a few more wins to her year. She won nearly $8,000 at the San Antonio Stock Show and Rodeo and placed first at the Ada (Oklahoma) Pro Rodeo, solidifying her rank at No. 9 in the WPRA World Standings. 

Approaching the summer with a blend of humility and confidence, Hollabaugh is optimistic about what 2024 holds in store for her.


Published
Madison Richmann

MADISON RICHMANN

Madison Richmann calls Keenesburg, Colorado home. There you can find her parents, Justin and Shawnda, and her younger brother Rylan. Currently, she is living in Oklahoma while attending Western Oklahoma State College on a rodeo scholarship, and studying agriculture communications, where she will graduate this spring. Madie plans to continue her education and rodeo career when transferring to a university in the fall to work towards her bachelor's degree. As a breakaway roper, Madison is excited for all of the new opportunities that are continually arising for women in the sport of rodeo. Also a barrel racer and team roper, Richmann is very passionate for all things of the western way of life. As an advocate for agriculture, she plans to help educate all, about the importance of the industry. When looking into the future, Madie plans to make a career in journalism and marketing for the western sports and agriculture industries while continuing her rodeo career professionally.