WWE & MAD DOG by MD 20/20 Reach New Agreement Ahead of SmackDown, Elimination Chamber (Exclusive)

The Takedown on SI has learned that WWE and MAD DOG by MD 20/20, known best for their bold flavor, high alcohol RTDs, have agreed to partner up for some of the biggest events in 2026.
As first revealed at Survivor Series: WarGames back in November, MAD DOG by MD 20/20 will have in-ring branding on the mat for Elimination Chamber inside the historic United Center in Chicago on Saturday, February 28, and then again when when Money in the Bank takes over the Smoothie King Center in New Orleans this September.
Fans will also see the famous MAD DOG by MD 20/20 branding center ring through the rest of February on episodes of WWE SmackDown, starting this Friday from the American Airlines Center in Dallas, Texas.

The February 13 edition of SmackDown will feature several huge match-ups, including two more Men's and Women's Elimination Chamber Qualifying Matches. Cody Rhodes, Jacob Fatu, Sami Zayn, Alexa Bliss, Zelina Vega and Women's United States Champion Giulia will all be looking to punch their ticket to Chicago, where they'll have the opportunity to earn a world title shot at WrestleMania 42.
Jade Cargill will also be defending her WWE Women's Championship against Jordynne Grace, and the WWE Women's Tag Team Titles will be on the line as well, as Rhea Ripley and IYO SKY defend their gold against Nia Jax and Lash Legend.
This new deal with WWE also has to potential to see MAD DOG by MD 20/20 activate at several other Premium Live Events this year, including WrestleMania and SummerSlam. This may include merch giveaways, sampling opportunities for those 21+ years of age, and more for members of the WWE universe.
Get a taste of MAD DOG by MD 20/20 in Las Vegas during WrestleMania week
At Survivor Series, MAD DOG by MD 20/20 handed out bandanas, temporary tattoos and other fun products, and the company will have a presence during WrestleMania week this coming April. Multiple WWE Superstars are expected to appear at those pop-up events.
It's another incentive for wrestling fans to attend the festivities in Las Vegas. WrestleMania 42 will be the last 'Showcase of the Immortals' to be held in North America until 2028 at the earliest.
This year's event will feature one of the biggest main events in modern history when CM Punk defends his World Heavyweight Championship against Roman Reigns, assuming the 'Best in the World' successfully pins Finn Balor on top of that MAD DOG by MD 20/20 logo at Elimination Chamber.

Single-day and combo ticket packages for WrestleMania 42 on Saturday, April 18 and Sunday, April 19 from Allegiant Stadium are on sale now through Ticketmaster.
Additionally, Priority Passes are available via On Location. Those passes allow fans the chance to sit ringside for the 'Showcase of the Immortals', as well as access to pre-show hospitality with WWE Superstar appearances, ringside photo opportunities and more.
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Rick Ucchino is the Assistant Editor & Content Coordinator for The Takedown on SI. He also works full-time for 700WLW Radio in Cincinnati, Ohio as a local news and sports anchor, in addition to his time covering the Cincinnati Bengals for Sirius XM. Rick has been on the professional wrestling beat since 2019, having provided coverage for a number of outlets, including Fightful, SB Nation’s Cageside Seats and the Bleav Podcast Network. With an educational background in theater, creative writing and journalism, Rick focuses primarily on the storytelling aspect of pro wrestling, but he’s no stranger to the squared circle himself. He had the privilege of training with former WWE & WCW cruiserweight Jimmy Wang Yang for nearly two years and retired early due to back issues with a perfect 1-0 record in singles competition. Rick is a married father of two incredibly adorable children, who are budding pro wrestling fans themselves. Much to the chagrin of their mother. You can reach Rick at rwucchino@gmail.com