How Texas Tech's eye-popping $250-million football training facility is impacting the program

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Texas Tech head coach Joey McGuire and General Manager James Blanchard knew that money was a key factor. They also knew they had to spend that money in the right places at the right times. One of those expenditures came through the name, image, and likeness (NIL) program. That landed Tech the number one transfer class in 2025. Tech nabbed 21 players who are ready to make an immediate impact in Lubbock. That portal class, with the returning talent from an 8-5 team, has many analysts high on Tech going into the 2025-26 campaign.
Blanchard and McGuire also knew that aside from NIL monies, they needed to revamp their facilities to attract recruits. They did just that with a $ 250 million face-lift that has Tech's facilities among the best in the entire nation. Blanchard shared his thoughts on the remarkable transformation during an interview with Adam Brenneman on his "Next Up with Adam Brenneman" podcast.
"We work at a football resort."Tech GM James Blanchard
Texas Tech has built a $250 million football training facility in Lubbock.
— Front Office Sports (@FOS) June 9, 2025
Former NFL scout @jkbtjc_53, now the Red Raiders' GM, tells @AdamBreneman81 what it's like working at the largest continuous football facility in the country. pic.twitter.com/21AEnXA4k7
With an NIL program that rivals major blue blood universities, a facility that is nothing short of state-of-the-art, and high expectations for next season, Tech is poised to make a giant leap forward. The 2026 class has 12 commitments, all of whom are three-star players, but head coach Joey McGuire and his staff are in the running for quite a few blue-chip prospects at the time of this article. Getting them to Lubbock to see the new facilities will certainly sway some minds and opinions. The future is looking brighter every day for the Red Raider program.

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Jerred Johnson has served in the United States military for over 23 years. He has a Bachelors in Marketing, a Masters in Management and is in the final phases of completing his Doctorate in Business Administration.