Purdue Freshman Guard Jack Benter Top Earning Male Athlete at NIL Store in August

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Jack Benter might be one of the new kids on the block, but he was a big seller at the NIL Store in August. The Purdue basketball freshman guard was the top-earning male athlete of the month.
Benter, who has not even worn a Purdue uniform yet, had more sales than any other male student-athlete for the month of August. The NIL Store represents 65 schools in college athletics.
A Brownstown, Ind. native, Benter is a member of Purdue's heralded five-man recruiting class in 2024. He arrived in West Lafayette with Gicarri Harris, Daniel Jacobsen, CJ Cox and Raleigh Burgess.
Benter was a three-star recruit, per 247Sports, ranked as a top-10 prospect from Indiana.
BEST OF AUGUST: The NIL Store’s Top Earning Male Athletes ⬇️
— The NIL Store (@nil_store) September 6, 2024
1. @BenterJack
2. @TannerHeckel1
3. @ThePolarBear605
4. @FeaginKaden
5. @will_campbell66
6. @RaiolaDylan
7. @DillonThieneman
8. @AndersEli4
9. @AidanLaughery
10. @JalenL30
➡️ https://t.co/67cKgFt0Ad pic.twitter.com/25tEumlgrd
Benter wasn't the only Boilermaker to make the list. Purdue football sophomore safety Dillon Thieneman was also among the top male earners in August. The Big Ten Freshman of the Year in 2024 was No. 7 in sales for the month.
Here's the complete top-10 from the NIL Store:
- Jack Benter, Purdue basketball
- Tanner Heckel, Illinois football
- Nash Hutmacher, Nebraska football
- Kaden Feagin, Illinois football
- Will Campbell, LSU football
- Dylan Raiola, Nebraska football
- Dillon Thieneman, Purdue football
- Eli Anders, Georgia Southern football
- Aidan Laughery, Illinois football
- Jalen Leach, Northwesten basketball
In addition to the success that Benter and Thieneman enjoyed individually, Purdue was the top-selling school at the NIL Store for the month of August. All around, it was another strong month in sales for the Boilermakers.
Will Benter's sales continue to soar once the basketball season tips off?
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WINNING FORMULA THE SAME FOR PURDUE: Zach Edey was a major part of Purdue's success over the last two seasons. But Matt Painter says the formula for success remains the same, even with Edey gone. CLICK HERE

Dustin Schutte is the publisher of Purdue Boilermakers on SI and has spent more than a decade working in sports journalism. His career began in 2013, when he covered Big Ten football. He remained in that role for eight years before working at On SI to cover the Boilermakers. Dustin graduated from Manchester University in Indiana in 2010, where he played for the men's tennis team.
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