Six former Bears sue over use of 'Super Bowl Shuffle' video

Friday January 31st, 2014

The iconic 1985 Chicago Bears strut their stuff doing the "Super Bowl Shuffle." (Paul Natkin/Getty Images) The iconic 1985 Chicago Bears strut their stuff during the "Super Bowl Shuffle." (Paul Natkin/Getty Images)

Six former players from the 1985 Chicago Bears team and appeared in the music video "Super Bowl Shuffle" filed a lawsuit to control the use of their likenesses and make sure the profits are used for charity, according to Forbes and the Chicago Sun-Times.

Hall of Famer and Super Bowl XX MVP Richard Dent as well as Willie Gault, Jim McMahon, Otis Wilson, Steve Fuller and Mike Richardson sued Renaissance Marketing Corporation, the licensing agent and Julia Meyer, who owns the rights to the "Super Bowl Shuffle."

The former players say that the defendants don't have permission to commercially exploit their identities, images, names, likenesses, voices and performances from the video.

"The lawsuit provides that an important, and stated, objective of the 'Super Bowl Shuffle' when it was produced in 1985 was to give back to Chicago's neediest families," said Walid J. Tamari, the plaintiff's attorney. "As the complaint states, among other things, the plaintiffs seek that a constructive trust be established for charitable purposes that they select in order to continue the Super Bowl Shuffle's charitable objective."

The song eventually went gold and earned a Grammy nomination.

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