WNBA Agrees to Multi-Year Media Rights Deal With Versant, USA Network

The W continues to expand its coverage to allow more fans around the country to tune in.

The WNBA agreed to a new media rights deal with Versant. / Kirby Lee-Imagn Images

The WNBA agreed to a new 11-year media rights deal on Tuesday with Versant, a new media company taking over NBCUniversal’s cable television networks including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel.

The main focus will be on USA Network, which will broadcast at least 50 games, including WNBA playoff and WNBA Finals contests in select years. Fans will see a split of coverage on USA Network and NBCU on NBC in the years Versant hosts the WNBA Finals.

Wednesday will be the weekly night showcasing a doubleheader of WNBA games, on top of having a pregame and postgame show. The new broadcasting deal will begin in 2026 and runs through 2036.

“Partnering with Versant and USA Network marks another significant milestone for the WNBA’s continued growth,” WNBA commissioner Cathy Engelbert said in a statement. “As demand for women’s basketball continues to rise, partnerships like this expand the visibility and accessibility of our game.”

Versant Announces Media Rights Agreement to Broadcast WNBA Games pic.twitter.com/EuLhTnflnh

— WNBA Communications (@WNBAComms) September 30, 2025

The WNBA agreed to an 11-year media rights deal with Disney, NBC and Amazon in July 2024. Additionally, the league has a multi-year agreement with ION to showcase games on Friday nights. The W continues to expand its coverage to allow more fans around the country to tune in.

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