How Is College Football's Breakout Star Still Without a Trading Card?

Ja'Kobi Lane has quickly emerged as one of the college game's most exciting wide-outs. Only one problem, he doesn't have any cards!
Sep 6, 2025; Los Angeles, California, USA;  USC Trojans wide receiver Ja'Kobi Lane (8) makes a one handed catch for a touchdown as he is defended by Georgia Southern Eagles defensive back Tracy Hill Jr. (12) during the first quarter at United Airlines Field at Los Angeles Memorial Coliseum.
Sep 6, 2025; Los Angeles, California, USA; USC Trojans wide receiver Ja'Kobi Lane (8) makes a one handed catch for a touchdown as he is defended by Georgia Southern Eagles defensive back Tracy Hill Jr. (12) during the first quarter at United Airlines Field at Los Angeles Memorial Coliseum. | Jayne Kamin-Oncea-Imagn Images

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While most eyes during were on Arch Manning, Jeremiah Smith, or Dante Moore, it was a junior wide receiver in Los Angeles who may have seen his stock rise the most in Week 2 of the 2025 College Football Season. Though three catches for 91 yards and a score isn't normally enough to catapult a receiver into rarefied air, it was one of the catches in particular that turned the name Ja'Kobi Lane into a household name.

And if that highlight didn't do it for you, here it is again, en Español!

While the catch wasn't enough to jolt Ja'Kobi into serious Heisman contention or even leapfrog Jeremiah Smith of Ohio State as the college game's WR1, it was enough for SI's Caden Handwork to wonder if Lane and Trojan teammate Makhi Lemon might just be the best receiving tandem in college football.

Another view of Lane's amazing one-handed grab vs. Georgia Southern
How many Topps NOW cards would this image sell? | Jayne Kamin-Oncea-Imagn Images

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Even in this day and age, of course, it takes more than a single viral moment to create lasting stardom. Still, Lane's catch against Georgia Southern wasn't really a fluke as his numbers from 2024 demonstrate.

At the moment, however, all collectors can do is marvel at the man's highlight film and look forward to his next eye-popping grab. As crazy as it sounds, Ja'Kobi Lane does not yet have any football cards to collect! Will that change soon? Probably. But in the meantime, Lane seems focused on far bigger things than NIL deals.

That's all well and good for Lane of course. Heck, it's even kind of refreshing. But speaking of refreshing, that might also describe exactly what collectors are doing with the Bowman U NOW web page every time Ja'Kobi adds another great catch to his college football highlight reel.

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Jason Schwartz
JASON SCHWARTZ

Jason A. Schwartz is a collectibles expert whose work can be found regularly at SABR Baseball Cards, Hobby News Daily, and 1939Bruins.com. His collection of Hank Aaron baseball cards and memorabilia is currently on exhibit at the Atlanta History Center, and his collectibles-themed artwork is on display at the Honus Wagner Museum and PNC Park.