Report: Cincinnati Partners With Brandr to Expand NIL Opportunities
CINCINNATI — Get ready Cincinnati fans—you'll soon be able to legally buy jerseys with your favorite player's name on them. According to the Cincinnati Business Courier, UC entered into a branding agreement with Florida-based marketing firm, Brandr Group, to create more chances for its athletes to capitalize on NIL opportunities.
Athletes from 18 sports, including football, can voluntarily sign up for the program and will then go through the process to have their name and image tied in with UC logos and apparel.
“Group licensing with the leader in this space will open up plenty of new avenues for our Bearcats to earn revenue, while also providing our fans with even more ways to purchase officially-licensed merchandise,” UC athletic director John Cunningham explained. “This is further proof of our commitment to having UC Athletics be a leader in NIL for student-athletes.”
There is no set date for when athlete-associated apparel starts hitting shelves but look for the process to pick up steam quickly as both school and athlete try to navigate these uncharted waters.
Make sure you bookmark All Bearcats for the latest news, exclusive interviews, film breakdowns and so much more!
You May Also Like:
Three Man Weave: Temple Controls Cincinnati 75-71 in Wire-To-Wire Victory
Recruiting Roundup: UC Pursues Coveted Safety Pair in Latest Trio of Offers
2022 UC Football Schedule Revealed
Five Cincinnati Bearcats Make the cut on Dane Brugler's Big Board
Three-Star Recruit Drew Ramsey Commits to UC as Preferred Walk-On
Report: Luke Fickell Agrees to Contract Extension With UC
Weekly NET: Cincinnati Losing Ground to Rest of AAC
Recruiting Roundup: Bearcats Offer More Recruits in the Trenches, Land in Four-Star's Top-Six
NFL Announces Eight Bearcats Invited to NFL Combine
Cincinnati Among Seven Teams Most Likely to Regress in 2022 College Football Season
Report: Desmond Ridder had 'Great' Meeting With Pittsburgh Steelers
Bearcats Q&A: A Ball-Handling Discussion With Mika Adams-Woods
Four-Star 2023 Tight End Khamari Anderson Commits to Cincinnati
Desmond Ridder Reveals Which NFL QBs he Tries to Emulate
Look: UC Football Team Honored at Cincinnati City Hall
Recruiting Roundup: Bearcats Interested in Pair of Four-Star Edge Rushers Among Three Other Offers
Top-25 Recruit A.J. Harris Announces UC is one of his top Schools
Five Transfer Portal Running Backs That Could Replace Jerome Ford
Bearcats Spot Revealed in Way-Too-Early Top 25
Bearcats Land Hawaii Wide Receiver Nick Mardner in Transfer Portal
Cincinnati AD John Cunningham Comments on 'Possibility' Nippert Stadium Expands
Bearcats Offer Four-Star 2023 Center Gai Chol
Watch: Trent Dilfer Analyzes new Bearcats Quarterback Luther Richesson
Cincinnati Lands Commitment From Three-Star 2023 Guard Evan Tengesdahl
UC Football Lands Four-Star Linebacker Trevor Carter
-----
Be sure to keep it locked on All Bearcats all the time!
Follow All Bearcats on Twitter: @AllBearcats
Like All Bearcats on FaceBook: All Bearcats
Follow All Bearcats on Instagram: @BearcatsTalk