San Francisco 49ers quarterback Colin Kaepernick has decided to donate all the proceeds from his best-selling jersey to local communities, he announced on Instagram on Wednesday.
“I want to thank everyone who has shown me love and support, it truly means a lot! I wasn't expecting my jersey sales to jump to number one because of this, but it shows the people's belief that we can achieve justice and equality for ALL! The only way I can repay you for the support is to return the favor by donating all the proceeds I receive from my jersey sales back into the communities! I believe in the people, and WE can be the change!”
Kaepernick's jersey was the top-selling jersey in the NFL online shop on Tuesday afternoon. Over the weekend, it was reported that more Kaepernick jerseys had been sold over the past week than the total sold in the past eight months.
The increase in sales has come after the quarterback began his protest of the national anthem. Kaepernick has decided not to stand for the national anthem played before games in protest of racial inequalities and injustices in America, including police-related violence. He was joined by teammate Eric Reid in the movement as both took a knee while the anthem played in the team's final preseason game.
Kapernick has not lost any endorsement deals ahead of the season.