Nike, who now holds the license for NFL uniforms and clothing apparel, have begun to unveil their uniforms for all 32 NFL teams today in Manhattan.
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Nike took over licensing rights for the NFL this spring after Reebok had previously held the rights for 11 seasons. The world renowned sports apparel company has turned heads in recent years with their innovative jersey designs for various universities around the country.
“It starts with two partners coming in with other licensees to re-launch our whole apparel line,” NFL commissioner Roger Goodell told CNBC’s Darren Rovell. “We believe in better. We believe our products can become more innovative and we're doing this around the transition into their licensed products and also around the draft. We're just three weeks away from the draft and this is a time when fans are starting to focus on the next season and the merchandise that goes with it.”
“I think this is more of a focus on performance,” NFL Commissioner Roger Goodell said Monday, “and trying to make sure the athletes on the field have that great quality, high performance gear.” The jerseys are currently being unveiled live. So far, the Seattle Seahawks have been the only team to have images of their new design released.