Wednesday September 10th, 2014

Nike is stepping out of its sportswear comfort zone and joining forces with a aviation design firm to create a new airplane cabin designed specifically for team travel.

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Luxury design firm Teague helped Nike to create this amazing customized concept with a focus on what they say are the four areas left unaddressed by traditional chartered aircraft.

Recovery: equalizing the negative effects of air travel on the mind and body, and bringing the training room to 40,000 feet through in-flight biometrics and analysis to accelerate injury diagnosis and treatment.

Circulation: fostering natural mobility and building in equipment that ensures optimal circulation and promotes healing.

Sleep: designing ideal sleeping conditions for individuals and sleep strategies for entire teams to maximize physical readiness.

Thinking: creating spaces for key mental activities, especially film study—enabling in-transit film review both before and after games. 

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The companies say that their new design will increase away game performance and possibly limit injuries by keeping players, and coaches, in peak physical and mental condition.

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 Brendan Maloy

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