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TikTok Star Addison Rae Caused Quite a Stir Among Journalists, but There’s a Twist: TRAINA THOUGHTS

1. I had no idea doing completely inane and useless red carpet interviews at a UFC event was a big deal in the world of journalism, but apparently I was mistaken.

Over the weekend, Addison Rae, a 20-year-old woman who has 82 million TikTok followers, tweeted this:

Many people were angered by the flippant bragging and others were outraged Rae would get a gig as a UFC “reporter.”

While the tone of the tweet is not exactly humble, this is a 20-year-old who is famous for being on TikTok. I wouldn’t exactly expect self-awareness to be one of her top traits.

As for Rae's apparently being hired to work the event, I found it stunning people in media would be bothered by this. For starters, networks have–gross world alert–influencers to work events all the time. This is not a new practice.

Rae has 82 million TikTok followers. It’s not hard to see her appeal.

Also, Rae was supposedly hired to do “reporting” at a UFC event. She wasn’t hired to do an investigative piece on CTE in the NFL. To say that UFC's having Rae interview people is an affront to journalism is a major stretch.

I don’t want to minimize the difficulty of being an up-and-coming journalist. This is a very difficult business to get into, and in a perfect world, you’d like to think people who have put their time in within the industry would be rewarded.

However, it doesn’t work that way. People get jobs based on who they know, how many Twitter followers they have, and other things that have nothing to do with what school you attended or what journalistic experience you have.

You may not like that, but it’s reality. So to attack Rae, who, again, did herself no favors with the arrogant tweet, is misguided.

The kicker to this entire story is that the whole thing was reportedly nothing but a stunt.

Rae did interview fighter Dustin Poirier for a TikTok on ESPN's account. I think the world of journalism will be able to survive that.

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Be sure to catch up on past editions of Traina Thoughts and check out the Sports Illustrated Media Podcast hosted by Jimmy Traina on AppleSpotify or Stitcher. You can also follow Jimmy on Twitter and Instagram.