Jordan Brand is relaunching the Space Jam-themed ad campaign

Wednesday February 11th, 2015

It's only fitting Jordan Brand has decided to bring back the "Hare Jordan" campaign 23 years after it first debuted.

The spots starring Michael Jordan and Bugs Bunny first aired in 1992 and eventually led to the Space Jam movie. Jordan Brand announced on Wednesday that they're bringing the ad campaign back in 2015. 

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The ads will promote shoes and other apparel is new and classic designs that Jordan is releasing this year.

- Dan Gartland

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