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Nike announces long-term extension with SEC powerhouse amid college football season
A new NIL cooperative and a contract extension with an SEC power were announced by Nike.
A new NIL cooperative and a contract extension with an SEC power were announced by Nike.
A college football star is so sure that the G5 teams have no Playoff shot that he (probably jokingly) wagered his NIL earnings against a G5 national title win.
Trinidad Chambliss stars in a new AT&T ad campaign addressing transfer rumors. The Ole Miss Rebels QB moved from Ferris State to the SEC. Read more about his stats and ascent from backup to starter after the injury to Austin Simmons.
A new tweak to the NCAA-approved distribution plan will allow student-athletes to collect more revenue money from schools.
Adidas added a big college football name to its list of athlete endorsers.
College football star QB Diego Pavia continues his strong season at Vanderbilt and announces a new NIL deal with TruGreen.
Rumors are already heating up about top players who could be heading to the college football transfer portal.
Arch Manning's NIL deal earnings have drawn scrutiny given the Texas quarterback's inconsistent season. Manning's NIL projections have dropped by millions of dollars in recent months.
Retired NFL quarterback Brett Favre delved into his theory on the reasoning for legendary Alabama coach Nick Saban's retirement.
Texas Tech Red Raiders leverage $7 million in NIL to land David Bailey, Romello Height, and Lee Hunter, fueling nation-leading pressures, No. 1 run defense, and a top-10 College Football Playoff ranking under Joey McGuire in the Big 12.
Syracuse quarterback Steve Angeli signed an NIL partnership with Powerade, joining Powerade’s “It Takes More” campaign alongside other top college players. The deal comes as he recovers from an Achilles injury before Syracuse’s game against North Carolina
Ahead of a Week 9 battle with No. 8 Ole Miss, Oklahoma QB John Mateer made an NIL announcement.
Urban Meyer felt compelled to apologize after suggesting that buyout money might make massive coach firings less likely in 2025, which hasn't proven true.
Oregon stars Dante Moore and Dakorien Moore join Nike’s Grateful Ducks NIL collaboration celebrating the university’s connection to the Grateful Dead, debuting tie-dye uniforms for the upcoming Wisconsin game.
The interim Oklahoma State coach talked about Texas Tech's massive NIL funding.
College football's greatest coach thinks big-money donors have more power than ever before, and they're pulling the strings to get coaches fired.
The SEC's most productive wide receiver signed an NIL deal with a pair of trading card companies.
Oklahoma QB John Mateer took a big NIL hit in Week 7.
Following Nebraska’s 34-31 win over Maryland, quarterback Dylan Raiola announced a new NIL deal with Takis, joining partnerships with Adidas and EA Sports as his national profile continues to grow.
Preseason All-American duo join Samsung's Team Galaxy alongside LSU basketball star Flau’Jae Johnson
Even ahead of NCAA jersey patch approval, LSU has inked a sponsorship deal.
Trojans' sophomore is the latest athlete signing of Southern California-based active lifestyle brand TravisMathew
The NCAA moved Wednesday to relax a long-standing gambling restriction, with Division I adopting a proposal that would allow student-athletes and athletics department staff to wager on professional sports while continuing to ban betting on college events.
Crimson Tide super sophomore is the face of New Era's star-studded college athlete roster