Second pine tar incident embarrassing for Michael Pineda, Yankees

Thursday April 24th, 2014
Michael Pineda suffered the ignominy of getting caught with pine tar for the second time in a month.
Jared Wickerham/Getty Images

Meanwhile, Girardi and baseball people should stop worrying about where TV cameras are pointed and realize fans deserve more access to baseball based on the millions of dollars networks are paying and the urgent need to make the game a more attractive viewing option. The Yankee skipper was worried about the camera focusing on the tunnel that leads from the dugout to the clubhouse, territory he understands as off limits. (Somehow this access -- and some that is that far greater -- is no problem with the NFL and NBA people.) It turns out both Pineda and Girardi were uncomfortable with what all of us could see as long as we have been deep into the Age of Video. What should really scare them are the people who aren't watching at all. If nothing else, Pineda brought more attention to the sport than did an all-time great, Albert Pujols, hitting his 500th home run the previous night. Think about that for that a minute. Ironically enough, this ability to keep the viewer engaged is what the TV people call the "stickiness" factor.

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