Under new Adidas deal, James Harden to stop wearing Air Jordans

Wednesday September 16th, 2015

Houston Rockets superstar James Harden is enjoying his Air Jordan collection while he still can. 

Harden, who signed a 13–year, $200 million deal with Adidas last month, was spotted wearing Air Jordans on Friday leaving a movie date with girlfriend Khloe Kardashian. Mark King, the president of Adidas North America, told ESPN’s Darren Rovell that Harden's days wearing his Jordans are numbered.

As part of his new deal, which officially begins on Oct. 1, he'll have to stop wearing Air Jordans—owned by Nike—in public.

CHAT SPORTS: Three reasons to be optimistic about the Rockets

“That's part of the deal,” King told ESPN.  

Harden finished second in NBA MVP voting last season, though he did collect MVP honors at the inaugural NBA Players’ Awards. 

CHAT SPORTS: Power rankings | Harden was unlikely MVP candidate

SI Apps
We've Got Apps Too
Get expert analysis, unrivaled access, and the award-winning storytelling only SI can provide — from Peter King, Tom Verducci, Lee Jenkins, Grant Wahl, Andy Staples and more — delivered straight to you, along with up-to-the-minute news and live scores.