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Move Over, Bryson—Rickie Fowler Is Also Building His Own Golf Clubs

Dan Evans explores Rickie Fowler’s unique relationship with Cobra, his 3D-printed irons and how he makes adjustments this week at Aronimink.
Rickie Fowler is 1 over par through 36 holes at the PGA.
Rickie Fowler is 1 over par through 36 holes at the PGA. | Rich Graessle/Getty Images

One of the perks of being a professional golfer is access to the tour trucks.

When these players work with a club brand, they have access to unlimited shafts, fresh wedges, grips and everything they may need during a major championship week. These companies have specialists ready to work with the players all week leading up to Thursday.

But six-time PGA Tour winner Rickie Fowler likes to do the work himself.

When I was on the Cobra tour truck this week during the lead-up to the PGA Championship, Fowler randomly came on the truck and started working on his clubs. He walked over to the club adjustment area and confidently worked on the loft and lie on some of his irons. 

To me, this seemed different, but I wasn’t sure. Rickie eventually finished his work and headed back to the range, so I asked Cobra’s pro tour service manager Ben Schomin if this is a regular thing.

He proceeded to tell me that Rickie is the biggest gear nerd on tour and often works on his own clubs. Most guys, like Gary Woodland for example, defer to guys like Schomin to work on their clubs during tournament week, but not Rickie.

In fact, we learned that Fowler played a big part in the development process of Cobra’s famous 3D printed irons that he currently plays every week on tour.

Ben told us that Rickie is heavily involved with the Cobra testing process and even had them build him a full club-adjusting setup in his home, so he can work on clubs when he doesn’t have access to the truck.

A guy like Fowler is very valuable to a company like Cobra. He’s a guy that knows what it takes to build out a club, but also has the tour experience to know what works. That last part is something that many of the genius Cobra staff don't have.

To hear more about Rickie’s process and how valuable he is to the Cobra Golf brand, watch this clip from the PGA Championship on the Dan Evans Show.


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Dan Evans
DAN EVANS

Dan Evans, a powerhouse golf content creator on Instagram and TikTok, boasts a rich and diverse background that fuels his current success. Known for his inspiring weight loss journey on The Biggest Loser, successful career as a top ten recording artist, national spokesperson and event host for the Biggest Loser RunWalk 5k and half marathon race series, and his love for cooking, which led him to earn a culinary degree and create and host his own cooking show, Dan has rapidly emerged as a beloved figure in the golf community. Harnessing his diverse background and experiences, he has channeled his passion for golf into compelling content that reaches millions. With over 100 million views, his unique and engaging personality, coupled with his exceptional storytelling style, resonates with golf fans worldwide. As Dan continues to captivate and connect with a growing audience on a weekly basis, he solidifies his place as an influential figure within the golf community and beyond, proving that his love for the sport knows no bounds.