The inside story of Redvanly golf apparel
In this week's episode, host Paul Liberatore interviews Andrew Redvanly from Redvanly Golf Apparel.
Redvanly is a modern-day tale of two young guys on a bootstrapping grind. A story of how family and friends hustle to build a brand and a new-age family business. Liberatore says the brand was born from heart, soul, ambition, vision and passion for sport. Redvanly, who was first a hockey player, played team sports through his collegiate career. Shortly after graduation, he found himself on the ice or on the links with every spare moment. There he conceived the idea for a premier activewear brand, for those competing in individual sports.
Eventually he left his job at a prestigious sports talent agency to take a caddie gig, which freed up time to pursue his dream and to start Redvanly. Before long, his cousin David, a pharmaceutical sales rep, became the brand's sole investor while also leading sales; he went from selling at doctors' offices to golf shops. They built the company from scratch, fueled by a desire to build their brand.
Belief and passion remain the cousins' – and now brothers' and friends' – driving force to drop everything, bootstrap a brand from scratch and truly achieve their goals.
Watch the video interview above and hit the play button below to listen. Look for more new episodes of "Behind the Brand" coming soon to the Morning Read Podcast Network.